Associate, Media Strategy

KargoChicago, IL
4h$70,000 - $79,000Onsite

About The Position

This person will be responsible for developing inspiring, innovative, and strategic digital marketing plans for top tier advertisers along with providing support for client’s day to day needs to ensure expected delivery and client satisfaction. You must have a finger on the pulse of the industry and its competitive trends, be forward thinking and not afraid to voice suggestions and propositions.

Requirements

  • 1-2 years of experience
  • Bachelor's degree in a related field or internship experience
  • Interest in media, technologies, and a desire to keep informed of new trends
  • Proficient in MS Excel and all other MS Office Tools
  • Proficient in Google Slides and all other Google Suite tools
  • High level of accuracy and attention to detail
  • Professional maturity, integrity, discipline and a positive attitude
  • Excellent written communication and presentation skills
  • Ability to work on your own as part of a distributed team
  • Understanding of online advertising
  • Highly creative and strategic; proactive; strong organizational skills; effective communicator
  • Self-motivator with the ability to thrive in a fast-paced environment with multiple projects and tight deadlines
  • Demonstrated ability to think outside the box and take initiative in order to solve problems as they arise

Responsibilities

  • Work under the direction of the Manager, Media Strategy to enhance and further develop the overall design of the Kargo’s sales materials
  • Partner with front-line sales to conceptualize, write and present (internally & externally) strategic marketing proposals in response to Advertiser RFPs, including creative brainstorms to come up with original, inspiring ideas that meet advertiser’s objectives and leverage our best assets
  • Design strategic learning agendas for top tier clients, leveraging knowledge of third party research vendors
  • Maintain working knowledge of clients’ business including performance with Kargo, competitive set, revenue reports, upcoming releases, and KPIs. Ability to analyze data and make recommendations – a must.
  • Proactively create collateral to entice advertisers and generate leads
  • Leverage your PPT expertise and presentation-development skills to deliver comprehensive, strategic, and exciting pitch decks and presentations
  • Work with Design to create sales comps (no knowledge of design tools needed), and Research to craft compelling data-driven stories
  • Act as a sales product gate-keeper by understanding all of the functionality and best practices for each product we sell; package knowledge into sales materials and communicate information clearly to front-line team and Advertisers
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