About The Position

We’re seeking an enthusiastic, results-oriented temporary marketing manager to support Eater’s mobile app. As a member of the Eater team, you’ll play a key role in overseeing the marketing efforts for the Eater app, both paid and organic, to drive Eater app downloads and engagement. That includes executing and optimizing paid media campaigns across channels like social, search, Apple app store, and display — with a focus on driving downloads. It also includes tracking performance of organic marketing efforts, including newsletter placements, organic social efforts, talent collaborations, and other efforts driven by Eater’s own powerful brand and editorial team. You’ll bring 3+ years of hands-on paid media experience, a sharp analytical mindset, a detail-oriented diligence around reporting, clear communication, and an eye for fresh, clever marketing ideas. WHO WE ARE Eater, the national food publication with outlets across the country, is at the forefront of reporting on the restaurant industry, shaping food culture with its award-winning journalism and programming, and telling people where to eat with its beloved maps and guides. Eater is part of Vox Media, the leading modern media company. We guide our audience from discovery to obsession. We inspire essential conversations about what’s now, what’s next, and what’s possible. As a community of journalists and storytellers, business professionals, creators and technologists, we believe it is a moral and business imperative to amplify voices: to cultivate diversity, equity, and inclusion throughout our organization and media. This applies to our candidates, our teams, our storytelling, our creative work, and our platforms, products, and partnerships.

Requirements

  • 3+ years of experience in performance or growth marketing, including campaign management, creative strategy, and data analysis
  • 2+ years of hands-on experience managing paid Google and Meta campaigns (additional platforms a plus)
  • Experience trafficking and managing ad campaigns in Apple App store
  • Demonstrated success in developing performance marketing strategies that deliver strong business outcomes
  • Exceptional communication and stakeholder management skills—both written and verbal
  • Familiarity with Google Analytics, Meta Business Manager, Google Ads Manager, and Apple App store
  • Strong visual creative sense for image and video content
  • Experience with crafting performance-oriented copywriting
  • Someone with a natural “can-do” attitude who thrives in fast-paced environments — hands-on, proactive, and growth-focused
  • Eager to learn and support team growth, bringing a collaborative spirit to work
  • A fan of Eater and the restaurant coverage we do!

Responsibilities

  • Manage end-to-end paid media execution, including budget pacing, bid optimization, ad trafficking, creative iteration, audience segmentation, and adherence to platform best practices.
  • Use reporting and analytics tools daily to assess campaign performance, uncover insights, and make data-driven optimizations that scale and improve results.
  • Support the development of channel expansion strategies by leveraging internal analytics, external research, and market intelligence to identify new growth opportunities.
  • Track, analyze, and report on paid and organic campaign outcomes, distilling insights and recommendations that fuel continuous improvement across both current and future channels.
  • Develop and own a routine cadence of sharing learnings and actionable insights regularly with Eater leadership.
  • Stay ahead of industry and digital media trends, proactively bringing forward new ideas, innovation opportunities, and key shifts in the media landscape.
  • Monitor competitive activity, including onsite and offsite messaging, paid and earned media initiatives, partnerships, and broader marketing efforts.
  • Keep informed on editorial trends and performance, in order to come up with ways to integrate Eater content and voices into marketing campaigns.

Benefits

  • This is a temporary, full-time position. This job is benefits-eligible. We pride ourselves in providing comprehensive benefits to support all of our employees wherever they are in life. You can find more information about our benefits here.
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