Associate, Product Marketing

NBCUniversalNew York, NY
14h$70,000 - $85,000Hybrid

About The Position

NBCUniversal is looking for an Associate to join the Peacock Product Marketing Strategy team, reporting to a Manager, Product Marketing Strategy. The Associate, Product Marketing Strategy will support the development and execution of go-to-market strategies that drive adoption, engagement, and retention across Peacock's product experience. This is an early career role designed to offer broad exposure to the full product marketing lifecycle, from research and brief writing to cross-functional coordination and campaign execution. You will contribute to projects across the broader Product Marketing Strategy team, collaborating with partners in product, creative, analytics, brand marketing, and beyond.

Requirements

  • 2+ years of experience in product marketing, marketing strategy, brand marketing, or a related field; internship experience counts
  • Proficiency in Microsoft Office Suite, including Outlook, Word, Excel, and PowerPoint
  • Strong written and verbal communication skills, with an ability to distill complex ideas into clear, concise language
  • Detail-oriented with strong organizational skills and a demonstrated ability to manage multiple workstreams simultaneously
  • A collaborative, low-ego team player who is energized by working across functions and contributing to a larger team goal

Nice To Haves

  • Experience in marketing, media, entertainment, or a related field
  • Genuine interest in the streaming, media, or entertainment landscape
  • Familiarity with tools such as Figma, Airtable, Confluence, Slack, SharePoint, or analytics platforms is a plus
  • Adaptable and solutions-oriented, with the ability to stay focused and prioritize effectively amid competing demands
  • Eagerness to learn and grow within a fast-paced, data-driven environment

Responsibilities

  • Support the development and execution of go-to-market plans for Peacock product features and initiatives, including contributing to marketing briefs, launch timelines, asset coordination, and postmortem analysis.
  • Help manage cross-functional workstreams by preparing meeting agendas, sharing recaps, and tracking next steps to keep projects moving across product, creative, legal, and channel marketing teams
  • Assist in building asset toolkits and positioning materials that enable channel marketing teams to promote features in a consistent, on-brand way
  • Conduct competitive research and monitor industry trends, both in-category (streaming) and out-of-category, to surface relevant insights and opportunities for the team
  • Support the team in tracking feature and campaign performance using analytics platforms, synthesizing data into clear takeaways for internal stakeholders
  • Contribute to the creation of decks and presentations that communicate product marketing strategies to cross-functional partners and leadership
  • Assist in maintaining project management tools and shared documentation to keep campaigns and roadmaps organized and up to date

Benefits

  • This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks.
  • Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website.
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