Audio Buyer

Kalshi•New York, NY

3d•$110,000 - $140,000

About The Position

Kalshi has defined a new category: prediction markets. Kalshi allows people to trade on the outcome of any events and turn any question about the future into a financial asset. Kalshi fought for years and legalized prediction markets in the US for the first time in history, is currently the fastest growing financial market in America, and has thousands of markets across politics, economics, financials, weather, tech, AI, culture and more. We believe prediction markets have the potential to be the largest financial market because they turn anything into a financial position. Our vision: well… build the largest financial market on the planet. Our mission: bring more truth to the world through the power of markets. Our culture is simple: we hire really talented people, work really hard, and enjoy the climb. We are looking for ambitious and exceptional people to join our (relatively small) team to help us build the next generation of financial markets. Role Roadmap Kalshi is looking for an Audio Buyer to own and scale our broadcast and streaming audio strategy. This role will be responsible for identifying the right stations, networks, and digital audio platforms to reach new audiences and drive measurable user growth. You will build and optimize Kalshi’s audio marketing mix across terrestrial radio, podcasts, and streaming platforms, working directly with networks and stations to launch campaigns, test new channels, and continuously improve performance through data-driven attribution and optimization.

Requirements

Deep expertise in broadcast radio, podcast, and streaming audio advertising
Strong familiarity with major radio stations, networks, and audio platforms, especially in major U.S. media markets
Proven ability to launch and scale performance-driven audio campaigns
Experience building attribution models for offline or audio media channels
Highly data-driven mindset with the ability to optimize channel mix based on performance signals
Strong negotiation and partnership management skills with networks and media vendors
Ability to operate independently and build a new growth channel from the ground up

Nice To Haves

Experience running audio acquisition campaigns for consumer tech, fintech, or high-growth startups
Familiarity with multi-touch attribution or media mix modeling
Experience buying across major podcast networks or digital audio platforms
Existing relationships with radio networks, podcast networks, or media buyers

Responsibilities

Own Kalshi’s end-to-end audio marketing strategy across broadcast radio, podcasts, and streaming audio platforms
Identify and secure high-impact stations, networks, and platforms that align with Kalshi’s growth goals and audience
Launch, manage, and optimize audio advertising campaigns across terrestrial and digital channels
Work directly with radio networks, stations, podcast networks, and audio platforms to negotiate placements and partnerships
Build and manage a diversified audio channel mix that drives measurable acquisition and brand growth
Develop attribution frameworks to measure the performance of audio campaigns and improve channel efficiency
Continuously analyze performance data and optimize spend allocation across stations, markets, and platforms
Collaborate with growth, creative, and analytics teams to refine messaging and improve campaign outcomes
Identify new opportunities within the evolving audio landscape, including emerging streaming and podcast platforms