Brand Strategist

Yum!Irvine, CA
23h

About The Position

Taco Bell was born and raised in California and has been around since 1962. We went from selling everyone’s favorite Crunchy Tacos on the West Coast to a global brand with 8,500+ restaurants, 350 franchise organizations, that serve 42+ million fans each week around the globe. We’re not only the largest Mexican-inspired quick service brand (QSR) in the world, we’re also part of the biggest restaurant group in the world: Yum! Brands [https://nam11.safelinks.protection.outlook.com/?url=https://www.yum.com/wps/portal/yumbrands/Yumbrands&data=05|02|Mikerra.Spoon@yum.com|5836c54d65be42cba33708de4e0e3ee5|2ba9001dd7f943a3a0986a927ac715ca|0|0|639034020281288973|Unknown|TWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ==|0|||&sdata=GUj4KjfD1HyT53GHKDwFMlbXSoddmVJCAspDJqBMP+g=&reserved=0].  Much of our fan love and authentic connection with our communities are rooted in being rebels with a cause. From ensuring we use high quality, sustainable ingredients to elevating restaurant technology in ways that hasn’t been done before… we will continue to be inclusive, bold, challenge the status quo and push industry boundaries.   We’re a company that celebrates and advocates for different, has bold self-expression, strives for a better future, and brings the fun while we’re at it. We fuel our culture with real people who bring unique experiences. We inspire and enable our teams and the world to Live Más. At Taco Bell, we’re Cultural Rebels. Want to join in on the passion-fueled fun? Learn more about the career below.  About the Job: The Sr. Analyst, Brand Strategy is responsible for supporting the team that is tasked with the exciting challenge to identify, explore and launch new ventures within the Taco Bell US business. With this intrapreneurial-style role, the opportunities for learning are endless: the ability to impact the long-term growth of the Taco Bell brand, exposure to white space ideation, continued growth within the marketing brand strategy and planning team and helping to accelerate the success of our new ventures like breakfast or delivery.  The Sr Analyst, Brand Strategy will report to the Manager, Brand Strategy – Category Entry Points and help to support a cross-functional group of partners working toward shared outcomes.

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