Business Development Representative

Lytx, Inc.•San Diego, CA

11d

About The Position

Since 1998, Lytx has been at the forefront of the video telematics industry, leveraging AI-driven machine vision and big data to protect fleets and drivers across 85+ countries. At Lytx, we believe in making an impact—saving lives on the roadways while driving innovation in fleet management and safety . As a Business Development Representative (BDR), you will be the first point of contact for potential customers. Your primary role will be to generate qualified leads, create new business opportunities, and support the sales team in driving revenue growth. This is an excellent opportunity for individuals who are motivated, goal-oriented, and eager to kick-start a career in sales within a dynamic and fast-paced environment.

Requirements

Bachelor’s degree in business, Marketing, Communications, or a related field preferred; equivalent work experience considered.
Excellent verbal and written communication skills with the ability to engage and build rapport with prospects at all levels.
Strong organizational and time-management skills with the ability to manage multiple tasks and priorities effectively.
Self-motivated, goal-oriented, and driven to succeed in a fast-paced, dynamic environment.
Resilient and persistent, with the ability to handle rejection and remain positive.

Nice To Haves

Proficiency in CRM software (e.g., Salesforce) and sales engagement tools is a plus.
Prior experience in sales, business development, customer service, or related fields is advantageous but not required.

Responsibilities

Conduct high-volume outbound prospecting via cold calls, personalized emails, and social media outreach to identify and engage potential clients.
Qualify inbound leads from marketing campaigns to determine their fit for Lytx’s products and solutions.
Research target accounts to understand their business needs, pain points, and decision-making processes.
Stay informed on industry trends, competitive dynamics, and emerging market opportunities to continually refine your outreach approach.
Schedule discovery calls, product demonstrations, and meetings for the sales team with qualified prospects.
Maintain accurate and detailed records of prospect interactions, activities, and pipeline status within the CRM system (e.g., Salesforce).
Collaborate with the marketing team to refine messaging and improve lead generation strategies.
Provide feedback to sales and marketing leadership on lead quality and campaign effectiveness.
Achieve and exceed monthly and quarterly targets for meetings booked, qualified opportunities created, and other key performance indicators (KPIs).
Continuously develop knowledge of Lytx's products, industry trends, and competitive landscape to effectively articulate value propositions.