Campaign Manager

Educational Media Foundation - K-LOVE & Air1Franklin, TN
1dOnsite

About The Position

Our Campaign Manager serves as a key member of the broader Marketing team, providing project-level leadership for integrated, multi-channel campaigns (digital, broadcast, events, etc.). Acting as the primary day-to-day contact for an assigned brand/product, the Campaign Manager works to understand their “client’s” goals and objectives, regular business cycles, and desired outcomes. Utilizing business insights, a mix of owned, paid, and partner marketing channels, this role develops and deploys multiple marketing campaigns throughout the year, reports on performance, and optimize programs for the greatest efficiency. This is an onsite role in Franklin, TN Please share samples of work.

Requirements

  • Minimum 5 years’ marketing and customer service experience.
  • Experience in agency or in-house environments with multi-brand/multi-location environments, required.
  • Experienced in full, comprehensive campaign mediums (broadcast, outdoor, print, digital, and mail).
  • Knowledge and understanding of the creative process, ability to commission creative development, and work with creative producers.
  • Good understanding of current marketing trends.
  • Possess exceptional Project Management skills and planning abilities.
  • Ability to manage several marketing campaigns simultaneously.
  • Expert problem-solver with strong skills in time management, budget, and process improvement.
  • A collaborative and flexible style, with strong service mentality. Need to be seen as a team player.
  • Excellent interpersonal skills with the ability to develop sincere business/ministry relationships.
  • Exceptional written and verbal communication and presentation skills.
  • Demonstrated commitment to our mission and values.

Nice To Haves

  • Experience using Project Management software (Wrike), preferred.

Responsibilities

  • Work to build and maintain positive relationships with brand/product owners, Marketing team peers, and support departments across the organization.
  • Utilize insights from past campaign and channel performance to build integrated marketing campaigns across a variety of mediums: digital (websites, email, social, text), radio, events, direct mail, etc.
  • Assemble campaign plan into a comprehensive view for client(s) and team to understand.
  • Proactively work to plan, organize, and reserve inventory to ensure availability for each campaign component.
  • Work collaboratively with channel managers, producers, and project managers to commission content in a timely and orderly fashion.
  • Manage stakeholder reviews and secure timely approvals of all content used in campaigns.
  • Oversee the implementation of all campaign components, ensuring accuracy.
  • Monitor campaign performance, making adjustments to optimize where possible.
  • Compile reports on campaign performance, presenting results and learnings for improvement.
  • Provide exceptional customer service, anticipating needs, utilizing appropriate communication frequency/channels, and following up to ensure all commitments have been met.

Benefits

  • Medical Insurance, Vision Insurance and company paid Dental
  • Company paid life insurance and short term/long term disability insurance
  • Company 401k with a generous company match
  • Parental leave with Baby Bonding pay
  • Generous paid vacation, sick leave and holiday time off
  • Amazing company culture that includes exclusive access to concerts, movie premieres, media industry events, etc.
  • Free access to LinkedIn Learning platform
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