Channel Content developer - OR and Trade Marketing

About the position

Responsible for producing engaging and persuasive product related content that enhances the in-store shopping experience for OR MECs as well as third party Retail. This includes point-of-sale (POS) materials, window displays, Brand, product & feature copy, signage, and other promotional materials. This role involves working closely in a matrix structure with the Product Content team as well as the channel owners (OR and Trade Marketing) to ensure content is engaging and aligned with the brand's and channel's objectives.

Responsibilities

• Development of all instore content related to product: from briefing over creative concept evaluation to overseeing productions and postproduction as well as implementation toolkits.
• Develop point-of-sale materials, such as product cards, shelf talkers, banners, and promotional signs, that highlight product features and benefits, driving purchase decisions.
• Write brand, product & feature content for in-store displays, ensuring consistency in tone and voice with our brand, and tailored to the needs of different retail partners.
• Ensure that all materials meet high standards for accuracy, branding, and quality before deployment in retail environments.
• Ensure all content is consistent with the brand voice, style, and tone.
• Spend resource efficiently & effectively; Responsible to comply with procurement & buying processes.

Requirements

• Major in marketing / communication or other relevant fields
• 1+ years of experience in content development, retail marketing, or a similar role, preferably in the household appliances, consumer goods, or retail sectors.
• Strong project management/campaign management skills
• Experience in working with a premium brand
• Collaboration & networking skills; team player
• Excellent command of the English language with strong writing, editing, and proofreading skills.
• Proficiency in design tools (e.g., Adobe Creative Suite) and familiarity with design principles for retail marketing.