CTGposted over 8 years ago
Full-time
Hanover, NJ
Professional, Scientific, and Technical Services
Title: Digital Marketing Specialist (Multichannel marketing)
COMPANY: CTG
Location ZipCode: 07981
Job Description: Title: Digital Marketing Specialist (Multichannel marketing)
Location: US-NJ-Whippany
Job Number: 16207614
CTG's premier global client in Whippany, NJ, has a 1 year assignment for a Digital Marketing Specialist (Multichannel marketing)! This position is housed in the IMCM-Integrated Multichannel Marketing department which is a global group; but within the US is charged with supporting all the pharma brands in marketing efforts. This position is needed to help support a growing internal customer base. This role will work with the assigned brands to strategically make marketing channel recommendations and subsequent execution of plans in those channels. This role will manage all projects for the assigned brands and manage agency and IT relationships.
Major responsibilities of this position are:
* Deliver effective digital programs in support of business unit goals, shaping those goals by educating management on changing customer habits and trends
* Develop strategic web presence for US market, addressing healthcare professional, consumer, and commercial audiences
* Identify and propose to management opportunities to achieve business goals through use of the internet (web, email, mobile, social media, search, online advertising, eDetailing, etc); develop strategies and tactics; implement, measure effectiveness and optimize accordingly
* Leverage US leadership role to ensure the global organization benefits by partnering with global Business Unit counterparts, contributing to and shaping global activities
* Identify and deliver synergies through support of company-wide, reusable solutions rather than individual efforts, through effective use of in-house resources, and through effective vendor selection and management
Qualifications:
* BA/BS degree
* Minimum of 5 years marketing experience
* Pharma experience REQUIRED
* Significant experience executing digital from inception to completion
* Demonstrated ability to measure/evaluate (web analytics) against strategic objectives and optimize based on performance
* Significant experience researching and identifying online opportunities
* Track record of effectively marketing to multiple audiences (such as consumer and B-to-B for single product or service)
* Demonstrated project management experience
* Familiarity with web technologies and analytics tools
This position pays on a W2 hourly basis (no C2C or 1099's).
APPLY NOW for resume review by recruiter Pam Gewin!
IMPORTANT NOTE: All qualified candidates must successfully pass a background check and a drug screen to be considered for the position.
CTGâs Benefits Plan allows you to select insurance coverage that best suits your lifestyle, and take part in our savings programs and educational plans. We offer Flexible Spending Accounts, a 401(k) Retirement Plan, and an Employee Stock Purchase plan. Our educational plan comprises access to more than 2,000 web-based technical, professional and business development courses.
SEPG123
Qualifications:
CTG is the most reliable IT services provider, built on 50 years of meeting our commitments to make technology work for clients and deliver real business value. CTG provides industry-specific IT strategy, services, and solutions throughout North America and Western Europe that address the business needs and staffing challenges of clients in high-growth markets, such as technology, healthcare and life sciences, financial services, industrials, and telecommunications. CTG's clients include large technology and energy companies, major health systems, and government entities.
CTG's greatest asset is our people, and as such we are committed to providing employees programs and processes to support their performance, hone their skills, and advance in their careers. This commitment is reflected by CTG being named a Best Places to Work Company by Modern Healthcare (since 2013) in North America, and a Best Places to Work Company in the United Kingdom (2013), Belgium (since 2007), and Luxembourg (since 2011).
CTG is an Equal Opportunity/Affirmative Action Employer and strong advocate of workforce diversity. Minority/Female/Sexual Orientation/Gender Identity/Disability/Veteran.
Job: Marketing Management
Education level:
experience:
license:
training:
work Shift:
Shift Duration:
hours per week:
salary: -
NAICS:
company information:
company mail:
company direct:
company online:
company phone:
company fax:
company email:
fein: 16-0912632
fedcontractor: 1
COMPANY: CTG
Location ZipCode: 07981
Job Description: Title: Digital Marketing Specialist (Multichannel marketing)
Location: US-NJ-Whippany
Job Number: 16207614
CTG's premier global client in Whippany, NJ, has a 1 year assignment for a Digital Marketing Specialist (Multichannel marketing)! This position is housed in the IMCM-Integrated Multichannel Marketing department which is a global group; but within the US is charged with supporting all the pharma brands in marketing efforts. This position is needed to help support a growing internal customer base. This role will work with the assigned brands to strategically make marketing channel recommendations and subsequent execution of plans in those channels. This role will manage all projects for the assigned brands and manage agency and IT relationships.
Major responsibilities of this position are:
* Deliver effective digital programs in support of business unit goals, shaping those goals by educating management on changing customer habits and trends
* Develop strategic web presence for US market, addressing healthcare professional, consumer, and commercial audiences
* Identify and propose to management opportunities to achieve business goals through use of the internet (web, email, mobile, social media, search, online advertising, eDetailing, etc); develop strategies and tactics; implement, measure effectiveness and optimize accordingly
* Leverage US leadership role to ensure the global organization benefits by partnering with global Business Unit counterparts, contributing to and shaping global activities
* Identify and deliver synergies through support of company-wide, reusable solutions rather than individual efforts, through effective use of in-house resources, and through effective vendor selection and management
Qualifications:
* BA/BS degree
* Minimum of 5 years marketing experience
* Pharma experience REQUIRED
* Significant experience executing digital from inception to completion
* Demonstrated ability to measure/evaluate (web analytics) against strategic objectives and optimize based on performance
* Significant experience researching and identifying online opportunities
* Track record of effectively marketing to multiple audiences (such as consumer and B-to-B for single product or service)
* Demonstrated project management experience
* Familiarity with web technologies and analytics tools
This position pays on a W2 hourly basis (no C2C or 1099's).
APPLY NOW for resume review by recruiter Pam Gewin!
IMPORTANT NOTE: All qualified candidates must successfully pass a background check and a drug screen to be considered for the position.
CTGâs Benefits Plan allows you to select insurance coverage that best suits your lifestyle, and take part in our savings programs and educational plans. We offer Flexible Spending Accounts, a 401(k) Retirement Plan, and an Employee Stock Purchase plan. Our educational plan comprises access to more than 2,000 web-based technical, professional and business development courses.
SEPG123
Qualifications:
CTG is the most reliable IT services provider, built on 50 years of meeting our commitments to make technology work for clients and deliver real business value. CTG provides industry-specific IT strategy, services, and solutions throughout North America and Western Europe that address the business needs and staffing challenges of clients in high-growth markets, such as technology, healthcare and life sciences, financial services, industrials, and telecommunications. CTG's clients include large technology and energy companies, major health systems, and government entities.
CTG's greatest asset is our people, and as such we are committed to providing employees programs and processes to support their performance, hone their skills, and advance in their careers. This commitment is reflected by CTG being named a Best Places to Work Company by Modern Healthcare (since 2013) in North America, and a Best Places to Work Company in the United Kingdom (2013), Belgium (since 2007), and Luxembourg (since 2011).
CTG is an Equal Opportunity/Affirmative Action Employer and strong advocate of workforce diversity. Minority/Female/Sexual Orientation/Gender Identity/Disability/Veteran.
Job: Marketing Management
Education level:
experience:
license:
training:
work Shift:
Shift Duration:
hours per week:
salary: -
NAICS:
company information:
company mail:
company direct:
company online:
company phone:
company fax:
company email:
fein: 16-0912632
fedcontractor: 1
