Client Marketing Specialist Senior

Capital Group•Los Angeles, CA

About The Position

“I can be myself at work.” You are more than a job title. We want you to feel comfortable doing great work and bringing your best, authentic self to everything you do. We value your talents, traditions, and uniqueness—and we’re committed to fostering a strong sense of belonging in a respectful workplace. We intentionally seek diverse perspectives, experiences, and backgrounds, investing in a culture designed to celebrate differences. We believe that belonging leads to better outcomes and a stronger community of associates united by our mission. At Capital, we live our core values every day: Integrity, Client Focus, Diverse Perspectives, Long-Term Thinking, and Community. “I can influence my income.” You want to feel recognized at work. Your performance will be reviewed annually, and your compensation will be designed to motivate and reward the value that you provide. You’ll receive a competitive salary, bonuses and benefits. Your company-funded retirement contribution will factor in salary and variable pay, including bonuses. “I can lead a full life.” You bring unique goals and interests to your job and your life. Whether you’re raising a family, you’re passionate about where you volunteer, or you want to explore different career paths, we’ll give you the resources that can set you up for success. Enjoy generous time-away and health benefits from day one, with the opportunity for flexible work options Receive 2-for-1 matching gifts for your charitable contributions and the opportunity to secure annual grants for the organizations you love Access on-demand professional development resources that allow you to hone existing skills and learn new ones For North America Client Group (NACG), the Client Marketing Specialist Senior, will be responsible for driving the execution, planning and project management for delivering Value Beyond Investment services (VBI) to Institutional Retirement & Intermediary Sold (IRIS) client groups. In this important role, you’ll partner with sales and product leadership to expand the Participant Outcomes (PO) business and core services to Advisor-Sold, RPS, and SIMPLE IRA+ business lines in alignment with their unique client and business goals. You will provide ongoing support in evolving the participant experience and participant facing programs for ICanRetire. The role will be responsible for executing the marketing priorities for a delivery team and aligning content objectives in partnership with the sales teams. This role will partner with marketers and peers outside of marketing to ensure execution is aligned to marketing and business objectives, and the role will leverage data to measure success.

Requirements

You are focused on results and use data to inform an approach to continuous improvement
You are a proven leader with a track record of working with agile teams in developing and executing differentiated, breakthrough communications across multiple channels.
You’ve shown initiative by identifying issues and recommending solutions.
You’ve demonstrated the ability to influence groups and/or more senior associates.
You’ve exercised sound judgment in resolving matters of moderate complexity.
You’ve demonstrated intellectual curiosity and analytical skills in areas of moderate complexity.
You’ve been successful in collaborating, developing and maintaining working relationships inside and outside the organization to enable effective completion of business objectives.
You’ve demonstrated effectiveness in leading/facilitating a variety of meetings.
You’ve proven success in leading and managing projects across multiple teams or groups.
You have in-depth knowledge of current marketing technology, tools and digital channels.
You're fluent in social media, search, content marketing and other marketing channels and can effectively apply to work assignments.

Responsibilities

Drives hands‑on campaign execution, and cross‑functional collaboration to ensure that marketing initiatives deliver measurable business impact.
Drive cross‑functional coordination to execute audience‑specific marketing programs, ensuring smooth alignment across content, journey, digital product, and stakeholder teams.
Partner to ensure end‑to-end campaign/program implementation- partnering with Delivery Lead to manage assets, timelines, and workflows while ensuring flawless delivery across targeted channels.
Monitor campaign performance, interpret audience insights and engagement metrics; quickly apply learnings to optimize in‑flight and future initiatives.
Develop polished business reviews and socialize with key business stakeholders for awareness and evolution (e.g. ICR impact analysis for RPS, SIMPLEs product and sales)