Cobrand Product Strategy Transformation Analyst Senior Associate

About the position

As the VP - Cobrand Product Strategy Transformation Analyst, you will serve as the analytics counterpart to the journey transformation lead. Your role will involve leveraging data and insights to prioritize key customer and business challenges, developing measurement plans and scorecards to track partner and cobrand performance against key KPIs and metrics at both the product and journey levels.

Responsibilities

• Collaborate with the journey transformation lead to align analytics with strategic goals, ensuring data-driven prioritization of customer and business challenges.
• Present executive updates and insights to leadership forums, focusing on analytics-driven insights and strategic recommendations.
• Partner with data and analytics teams to create dashboards and scorecards that highlight key performance indicators and metrics at the product and journey levels.
• Utilize analytics to inform customer experience and product strategy, driving the organization's shift towards a customer-first approach.
• Inform cobrand product strategy and prioritization through sourcing and developing insights across various points of customer interaction, engagement data and industry trends.
• Facilitate collaboration across teams to enhance transparency and efficiency in initiatives, leveraging data insights to improve decision-making.
• Scale pilot processes and learnings across Partner and Product teams, ensuring successful strategies are replicated and optimized.
• Develop and implement journey scorecards to track progress and prioritize needs, focusing on analytics-driven metrics.
• Scale reporting practices and tools to enable systematic and automated approaches, ensuring consistent measurement of partner and cobrand performance.

Requirements

• 10+ years of experience in strategy, analytics, or related fields, with a proven track record in enhancing customer experience, journey and product analytics, and driving innovation in the financial services sector.
• Deep understanding of agile product development methodologies and the software delivery lifecycle, with hands-on experience in leading agile teams to deliver high-impact projects.
• Strong analytical skills with the ability to interpret complex data sets, identify trends, and translate insights into actionable strategies that enhance customer engagement and business performance.
• Exceptional written and verbal communication skills, with a talent for synthesizing complex information into clear, compelling narratives for diverse audiences, including executive leadership.
• Proven experience in creating and launching consumer-facing digital products, with a focus on user experience and the ability to manage tight delivery timelines while maintaining high quality.
• Demonstrated ability to lead cross-functional teams, fostering a collaborative environment that encourages innovation and drives strategic initiatives in a fast-paced, dynamic setting.
• BA or BS in a relevant field; an advanced degree (MBA or equivalent) is highly preferred, especially with a focus on business strategy, analytics, or a related discipline.

Nice-to-haves

• Familiarity with the business services and offerings associated with Chase, including an understanding of the competitive landscape and emerging trends in the cobrand credit card space.
• A commitment to innovation and a self-motivated approach that thrives in a start-up team environment, with a passion for driving transformative change and delivering exceptional customer experiences.
• Experience in developing robust business cases in collaboration with Finance and Analytics partners, demonstrating a strong understanding of financial metrics and their impact on strategic decision-making.
• Familiarity with data visualization tools (e.g., Tableau, Power BI) and analytics platforms, as well as experience with customer relationship management (CRM) systems and digital marketing analytics.
• Experience in leading change management initiatives, with the ability to influence stakeholders and drive adoption of new processes and technologies across the organization.
• A strong commitment to a customer-first approach, with the ability to empathize with customer needs and translate them into innovative product solutions that enhance overall satisfaction and loyalty.