Customer Advocacy & Communications Manager
About The Position
Illumio is seeking a Customer Advocacy & Communications Manager to amplify the voice of our customers and strengthen engagement across the customer lifecycle. This role will lead and scale our customer advocacy program while also owning strategic customer communications that inform, engage, and inspire our customer base. You will work cross-functionally with Sales, Customer Success, Product Marketing & Corporate Marketing to elevate customer stories, drive third-party validation, and deliver clear, compelling communications that reinforce customer value and loyalty. This is a highly visible role ideal for a strategic storyteller who thrives on building strong customer relationships and turning customer success into market impact.
Requirements
- 5+ years of experience in customer marketing, advocacy, or customer communications (enterprise B2B experience preferred; cybersecurity a plus)
- Proven ability to build trusted relationships with customers and cross-functional stakeholders
- Exceptional storytelling and writing skills across multiple formats and channels
- Experience managing third-party review programs (e.g., G2, Gartner Peer Insights)
- Strong organizational skills with the ability to manage multiple programs simultaneously
- Data-driven mindset with experience measuring engagement and program impact
- Bachelor’s degree in Marketing, Business, or related field
Responsibilities
- Build and grow a pipeline of customer advocates in partnership with Sales and Customer Success
- Develop compelling case studies, testimonials, and success stories
- Manage and scale customer reference and speaker programs
- Support customer participation in webinars, events, analyst engagements, and media opportunities
- Drive and expand Illumio’s presence on third-party review platforms (e.g., G2, Gartner Peer Insights, marketplaces)
- Package and promote customer stories for internal enablement and external marketing campaigns
- Drive the strategy and execution of customer communications, including newsletters, announcements, product updates, and executive messaging
- Partner with Product, Customer Success & Support to ensure clear, consistent messaging across the customer journey
- Develop targeted communications to drive product adoption & engagement
- Establish communication cadences and best practices to optimize customer engagement
- Measure and report on the effectiveness of advocacy and communications programs
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
