Data Driven Marketing Analyst - Performance Optimization

Deluxe Financial ServicesNew York, NY
153d$88,900 - $88,900

About The Position

This is a great opportunity for anyone planning on graduating spring 2026! This role starts July of 2026 in our NYC office. The Performance Optimization team is responsible for delivering reporting and analytics to communicate the results of our data-driven marketing campaigns. Analysts are responsible for building clear, engaging reporting collateral, identifying key insights, and driving program optimizations in collaboration with internal and external stakeholders. As an Analyst you will use Python, Java, SQL, and other tools to ingest and sanitize large datasets for performance attribution. Execute performance attribution and measurement processes to identify marketing campaign responders. Develop quantitative and qualitative analyses using Excel, Power BI, Tableau, or similar tools to assess attribution processes and campaign results.

Requirements

  • Bachelor's Degree.
  • Successfully completed coursework in statistics, math, economics, or related quantitative field.
  • Experience with analytical and data visualization tools such as Tableau, Power BI, etc.
  • Experience in professional or course work using Microsoft Office product suite and advanced skills in Excel and PowerPoint.

Nice To Haves

  • 1 year of experience in use of analytical tools and programming languages such as SQL, Python, R, Java, AWS, etc.
  • Highly motivated, results-oriented and proactive, with an ability to prioritize and manage several open projects at once.
  • Exceptional attention to detail and accuracy.
  • Excellent written and oral communication skills and the ability to present complex analytical concepts and methodology to non-technical audiences.

Responsibilities

  • Use Python, Java, SQL, and other languages and tools to ingest and sanitize large structured and semi-structured datasets to prepare for performance attribution.
  • Execute performance attribution and measurement processes and identify marketing campaign responders.
  • Develop quantitative and qualitative analyses using Excel, Power BI, Tableau, or other tools to assess attribution process and campaign results.

Benefits

  • Healthcare (Medical, Dental, Vision)
  • Paid Time Off, Volunteer Time Off, and Holidays
  • Employer-Matched Retirement Plan
  • Employee Stock Purchase Plan
  • Short-Term and Long-Term Disability
  • Infertility Treatment, Adoption and Surrogacy Assistance
  • Tuition Reimbursement

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What This Job Offers

Job Type

Full-time

Career Level

Entry Level

Industry

Printing and Related Support Activities

Education Level

Bachelor's degree

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