Dealer Performance Coach - Toyota SmartPath
About The Position
Better Car People + Proactive Dealer Solutions (BCP + PDS) is an industry leader in automotive consulting and performance improvement. We partner with manufacturers and dealers to drive teams toward higher levels of performance, profitability, and growth. With cutting-edge technology, real-time data, and proven retail strategies, our approach transforms dealerships into modern, customer-first operations. We’re looking for a high-energy, results-driven Performance Coach to join our Southern California team. This is a high-impact role where you’ll provide on-site coaching, training, and consulting to dealership teams - helping them optimize digital sales processes, improve customer engagement, and increase profitability. You'll be part of a forward-thinking team shaping the future of automotive retail.
Requirements
- Must live in Southern California
- 5+ years in dealership operations, BDC, or sales management
- Strong ability to present, influence, and build trust across all levels of a dealership.
- Skilled in using and training others on SaaS tools that support automotive sales and service performance.
- Self-motivated with excellent time management—able to manage your calendar, accounts, and in-store coaching independently.
- Able and willing to travel at least 16+ days per month.
Nice To Haves
- Experience with digital retailing platforms is highly preferred.
- Previous experience in training, coaching, or vendor-facing roles supporting dealerships is a strong advantage.
Responsibilities
- Deliver dynamic, in-person coaching on digital retailing strategies, online-to-showroom lead flow, and modern sales practices.
- Guide teams on process adoption for both showroom and internet sales, ensuring high utilization of dealer technology platforms.
- Work with all levels of dealership staff—executives, sales managers, service teams, and BDCs—to align on performance goals and implementation.
- Help dealerships transition from traditional to modern selling approaches by coaching on end-to-end digital workflows, from online lead response to vehicle delivery.
- Provide training on SaaS-based tools that support digital retailing, communication automation, and performance tracking.
- Build strong client relationships through ongoing support, follow-ups, and performance reviews.
- Identify performance gaps and tailor solutions based on dealership structure and customer experience goals.
- Collaborate with dealer leadership to execute change management strategies and drive measurable outcomes.
- Leverage insights and reporting tools to track progress and reinforce training effectiveness.
- Spend a minimum of 75% of your time traveling to dealership locations across the region and U.S.
- Actively engage onsite with teams to assess, train, and support in real-time.
Benefits
- Expand your career in a nationally respected organization with clear advancement pathways.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
