About the position
The Campus Store is seeking a creative and reliable Part-Time Marketing Specialist to support our retail marketing efforts and help drive engagement through on-campus activations. This role is perfect for someone who thrives in a fast-paced retail environment and is looking to gain valuable experience in all aspects of marketing including social media/events/campaign planning/advertising and is passionate about connecting with the campus community. Staff who work for the Campus Store enjoy a variety of benefits, including an employee discount at the Campus Store, a set work schedule to provide consistency and predictability, and opportunities for growth and advancement within the Campus Store. The University of Utah is the state's public flagship institution and a top-tier research university. The University Campus Store is consistently ranked among the top 15 institutionally run campus stores in the nation. We proudly serve over 40,000 students, faculty, and staff, along with millions of visitors each year as the Official Retailer of the University of Utah. At the Campus Store, Everything Goes Back to U-our mission is to support the University community through every latte, textbook, and piece of Utah gear we provide. We are guided by our core values: Empower Student Success, Support Faculty and Staff, Foster Pride and Tradition, Deliver Unmatched Customer Service. We are also committed to the six core principles outlined by President Taylor Randall and the Board of Trustees: leadership, education, research, service, patient care, and unity with sister institutions. These commitments shape our daily operations and interactions with students, faculty, staff, and visitors. Join us in creating a welcoming, service-driven environment where Your Pride is Our Purpose-and help us make a lasting impact at the University of Utah.
Responsibilities
- Assist in the planning and execution of marketing campaigns that promote store products, seasonal promotions, and special offers.
- Help coordinate and staff marketing activations at campus events, tailgates, and pop-ups. Ensure brand visibility and customer engagement at each event.
- Partner with the Campus Store Partnerships Coordinator to support sales initiatives, including promotional outreach, merchandising support, and customer engagement strategies.
- Contribute to the development of marketing materials such as signage, social media content, and email campaigns tailored to retail promotions.
- Maintain a consistent presence to support daily marketing tasks, campaign tracking, and coordination with store staff.
Requirements
- Four years public relations experience which includes two years marketing, fundraising or sales activities, or equivalency (one year of education can be substituted for two years of related work experience) required.
- Demonstrated human relations and effective communication skills required.
- Experience writing news releases, producing newsletters and organizing special events and fund-raising activities preferred.
Nice-to-haves
- Experience or education in Marketing, Communications, Retail, or a related field.
- Strong communication and interpersonal skills.
- Ability to work a set schedule every day of the week.
- Comfortable working in a retail and event-based environment.
- Familiarity with social media platforms and basic marketing tools (e.g., Canva, Mailchimp, Adobe Creative Cloud, etc).
Benefits
- Employee discount at the Campus Store
- Set work schedule to provide consistency and predictability
- Opportunities for growth and advancement within the Campus Store
