Digital Analyst II - Everett, WA

NavitasPartners•Everett, WA

2d•Remote

About The Position

"Navitas Partners, LLC" is seeking a Digital Analyst II to support digital analytics, reporting, and data-driven decision-making across web, mobile, social media, and digital marketing campaigns. This role will manage digital tracking tools, analyze performance data, and develop interactive dashboards to provide actionable insights for business stakeholders. The ideal candidate will have strong experience with Google Analytics, Google Tag Manager, SQL, and data visualization tools such as Looker or Power BI , along with the ability to translate business questions into data-driven insights.

Requirements

3+ years of experience in digital/web analytics (Google Analytics, Google Tag Manager, etc.).
3+ years of experience querying data in relational databases (SQL Server, Snowflake, Oracle, etc.).
3+ years of experience in data analysis using tools such as Excel, Python, or R .
2+ years of experience developing dashboards or reports using tools such as Looker or Power BI .
1+ year of experience presenting insights and facilitating meetings with stakeholders.
Bachelor’s degree in Marketing, Business Analytics, Information Systems, or a related field.
Understanding of digital data collection methods such as events, cookies, and tracking pixels.
Familiarity with digital analytics platforms such as Google Analytics and Google Tag Manager .
Basic understanding of web technologies including HTML, CSS, and JavaScript .
Knowledge of data validation and quality assurance techniques .
Ability to translate business questions into analytical solutions .
Strong experience configuring Google Analytics and Google Tag Manager .
Proficiency in data manipulation and analysis using Excel, SQL, DAX, Python, or R .
Experience building dashboards in Looker and Power BI .
Strong skills in data cleaning, validation, and quality assurance .
Excellent problem-solving and critical thinking abilities.
Ability to work independently while managing multiple projects.
Strong documentation and communication skills , with the ability to present complex technical information to non-technical audiences.
Strong organizational, prioritization, and collaboration skills .

Responsibilities

Maintain a structured framework for collecting and managing digital analytics data across websites, applications, social media, and marketing campaigns.
Define tracking requirements and ensure accurate data collection to support business analysis.
Configure and manage analytics tools such as Google Analytics (GA4) and Google Tag Manager (GTM) .
Implement and maintain tracking tags, campaign events, conversions, and custom metrics.
Update filters, custom dimensions, and reporting parameters based on evolving business needs.
Analyze digital performance data to identify trends, opportunities, and areas for improvement.
Translate analytical findings into clear insights using visualizations and storytelling.
Present analysis and recommendations to stakeholders during business review sessions.
Promote data-driven decision-making across teams.
Gather reporting requirements from stakeholders and convert them into actionable user stories.
Develop and maintain interactive dashboards and reports using Looker and Power BI .
Create visualizations such as charts, graphs, and dashboards for business users.
Collect, clean, and analyze datasets to support operational and strategic decisions.
Use analytical techniques to identify patterns and actionable insights.
Work with tools such as SQL, Excel, Looker, and Power BI for data extraction and analysis.
Ensure accuracy, consistency, and integrity of analytics data.
Perform regular data validation and quality checks on tracking systems and reports.
Document data definitions, processes, and reporting standards.
Maintain compliance with data governance and security requirements.