Digital Marketing Internship

COUNTRY Financial • Bloomington, IL

23d • Hybrid

About The Position

As a Digital Marketing Intern, you will have an opportunity to work on Search Engine Optimization (SEO) to help drive organic traffic to our website thus contributing to brand awareness and prospect generation goals. Work will involve completing competitor analysis, reviewing data, and making improvements to our content. Additionally, this position also gets to support Social Media by bringing new ideas to help drive brand awareness and increase user engagement.

Requirements

• Ability to review competitors and identify improvements
• Data analysis
• Familiarity with Adobe AEM, SemRush
• Knowledge of Social Media trends, creative development, and social post analysis
• Knowledge of Search Engine Optimizations and AI Overview/GenAI

Responsibilities

• Making basic up-dates to CF.com through AEM
• Completing SEO reviews through SEMRush and competitor analysis. Identify optimizations for improvement.
• Write content briefs for SEO articles. Partner with author on article creation.
• Assist with planning our company response to AI Overview trends, which are decreasing overall organic traffic to our website.
• Identify social media trends. Develop creative briefs for social media content that will drive our KPIs.
• Assist with monitoring social media comments and provide responses.
• Analyze social media results and identify additional content needs or optimizations.

Benefits

• insurance benefits (medical, dental, vision, disability, and life)
• 401(k) with company match
• Mentorship program
• Case study competition
• Professional development opportunities
• Networking opportunities
• Intern socials and lunches
• Volunteer opportunities
• Eligibility to make contributions to the 401(k) with company match
• Paid leave program

What This Job Offers

• Career Level: Intern
• Education Level: No Education Listed
• Number of Employees: 5,001-10,000 employees