Digital Website Manager

Remitly • Norwalk, CT

2d

About The Position

The Digital Website Manager is responsible for delivering seamless, high-performing, and customer-centric digital experiences across all B2B brand and content marketing websites. This role owns the day-to-day management of website platforms, user journeys, and performance optimization, ensuring websites effectively support business goals, campaigns, and conversions. Acting as both a strategic leader and hands-on operator, the Digital Website Manager partners closely with marketing, design, technology, and global product teams to evolve the web ecosystem, drive innovation, and continuously improve the digital customer experience.

Requirements

• Have proven experience managing complex, multi-site web ecosystems within a marketing or digital environment.
• Demonstrate deep understanding of UX, customer journeys, CRO, SEO, and website performance best practices.
• Possess hands-on experience with CMS platforms, analytics tools, tag management systems, and A/B testing frameworks.
• Demonstrate the ability to manage platform rollouts, integrations, and migration projects.
• Have experience leading and developing high-performing teams.
• Have excellent stakeholder management and communication skills, with the ability to translate business needs into technical and functional requirements.
• Be highly analytical, organized, and comfortable driving decisions through data and insight.

Responsibilities

• Manage all brand and content marketing websites, ensuring best-in-class performance, reliability, and user experience.
• Oversee day-to-day website operations and the platforms that support website creation, maintenance, and optimization.
• Define and manage core user journeys and UX frameworks to optimize customer paths toward engagement, conversion, and business outcomes.
• Understands and works fluently within a proprietary website platform, translating business and customer-journey needs into effective, scalable digital experiences.
• Collect, evaluate, and prioritize feature and enhancement requests, developing business cases to inform the global product roadmap.
• Lead and document website and platform migration projects, including internal and external acquisitions.
• Oversee website integrations and APIs, ensuring seamless data flow between platforms to support customer and business objectives.
• Own the analytics and tag management ecosystem, ensuring accurate tracking, data integrity, and consistent measurement.
• Analyze user behavior and engagement to generate actionable, data-driven insights.
• Design and execute A/B and multivariate testing programs to improve UX, conversion rates, SEO performance, and overall site effectiveness.
• Proactively delivers clear, actionable reporting on website and campaign performance to demonstrate ROI and identify optimization opportunities.
• Serves as a core member of the marketing operations team, working alongside Content, Creative, and Digital Marketing teams to align strategy, copy, and design together into cohesive, high-performing customer journeys.
• Manage and mentor a team of website specialists, providing clear direction, ongoing feedback, and development opportunities.
• Establish efficient operating processes, including SLAs, escalation paths, and quality standards.
• Create and maintain best practices, guidelines, and process documentation for website and platform users.
• Act as the primary liaison between the business unit and global product teams, ensuring BU priorities are represented in global roadmap planning.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed