Director, Client Solutions & Planning (B2B)
About The Position
We are looking for a Director, Integrated Media Planning for one of our largest B2B clients. You will serve in an important leadership role. You will report directly into our SVP, Client Solutions and Media Planning. You will also get to demonstrate your working knowledge of the media space (Traditional and Digital media) and available media research and systems. You will help manage the daily tasks by assuring focus on important client goals and communicating appropriate resource needs to meet ongoing client goals. This role can be remote.
Requirements
- 8+ years of experience in media planning in a large agency setting, with the majority of experience working in B2B
- 8+ years of media planning and buying experience in the TV, CTV, Social and digital landscape
- 8+ years of experience with Media Ocean, DDS, Nielsen Ad Intel, Pathmatics, Media Tools, Web Analytics, Ad Servers, Media Research tools
- Understanding of content syndication and complex B2B accounts
- Experience promoting collaborative relationships with other teams
Responsibilities
- Understanding of B2B media planning fundamentals
- Experience with content syndication and media planning for complex B2B campaigns and accounts
- Coordinate with multi-channel teams to design modern, strategic and thoughtful integrated media plans across a myriad of media channels (TV, CTV, Video, Social, Programmatic, Search)
- Comfort overseeing and communicating directly with clients on questions and media plans
- Evaluate timelines and manage daily deliverables
- Experience analyzing competitive landscapes, pulling reports using agency tools and compiling insights
- Manage a large Media Budget and Flowchart
- Guide media channel selection and forward think on new opportunities
Benefits
- Medical, vision, and dental insurance
- Life insurance
- Short-term and long-term disability insurance
- 401k
- Flexible paid time off
- At least 15 paid holidays per year
- Paid sick and safe leave, and
- Paid parental leave
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What This Job Offers
Job Type
Full-time
Career Level
Director
Education Level
No Education Listed
Number of Employees
1,001-5,000 employees
