Director, Digital Earned Media (Temporary)

Allied Global MarketingNew York, NY
1d$43 - $43Remote

About The Position

Allied Global Marketing is looking to find a creative, dynamic, and skilled Director to join our Digital Earned Media team. Candidates must have experience in a similar role and have experience leading a team, delegating tasks, and leading overall social media strategy. This is a temporary 6-month position. While this is a remote position, we are prioritizing candidates that are based on the Eastern time zone.

Requirements

  • Bachelor's degree in marketing, communications, or a related field (or equivalent experience).
  • A minimum of 5+ years of experience in directing social media campaigns with significant growth in follower engagement
  • Demonstrated success in developing, managing, and executing social media campaigns on the agency and/or client-side
  • Demonstrated success in managing social media engagement on brand feeds
  • Proficiency with best practices for a range of social media platforms and tools; experience using Sprout Social preferred
  • Superior organizational skills and attention to detail
  • Excellent written, verbal, and math skills with the ability to provide oversight on reporting, proposals, and business pitches
  • Proficiency in MS and Apple office suites
  • Ability to work independently as well as collaboratively
  • Must be comfortable with traveling for work. This role may require that you travel occasionally for events and campaigns.

Nice To Haves

  • Experience using Canva and other AI editing tools is a plus.

Responsibilities

  • Social Media
  • Develop and manage a dynamic brand voice and strategic social initiatives for brands across established and emerging social platforms
  • Lead content development (copy and creative ideation) for client social media content calendars
  • Lead in the creation of award-winning, out-of-the-box, first-in-vertical campaigns
  • Develop and execute performance-driven micro to macro-level social media influencer campaigns (paid and unpaid influencer activations)
  • Generate and maintain relationships with key social media influencers in top markets
  • Follow and advise on trends in social media, including platforms, tools, and applications
  • Proactively collaborate with the social, creative, data, and strategy teams on all facets of client engagements, from brief to execution to reporting
  • Contribute to the oversight of paid social strategies through the planning, execution, and reporting stages
  • Review analytics and provide a clear, insight-driven strategic POV
  • Lead client meetings and calls as appropriate
  • Leadership and Management
  • Develop and maintain professional and proactive relationships with key internal and external (client and vendor) team members
  • Support and educate colleagues to develop best practices in Social Media
  • Participate in cross-departmental brainstorms to create 360, digital-savvy campaigns that generate earned media.
  • Act as a collaborative thought leader for the agency as a whole and work with other management to meet all corporate goals.
  • Report regularly to the supervisor on current work and progress, and proactively raise any issues or concerns.
  • Assess staffing needs and training of staff on applicable processes, procedures, and systems.
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