Director - International Player Development

Bally's Chicago•Chicago, IL

17h•$150,000 - $160,000

About The Position

The Director of International Player Development is a dynamic, globally minded, and results-driven leader who is responsible for building, managing, and expanding a world-class international player development team that caters to the high-net-worth global gaming market. The Director will serve as the primary architect of Bally's Chicago’s international VIP strategy, with a deep focus on cultivating high-value relationships across key international markets. This role demands an individual who possesses a sophisticated understanding of international gaming cultures, luxury hospitality standards, global protocol etiquette, and the nuanced expectations of VVIP clientele operating at the highest levels of play. This is a revenue-generating, culture-building position that will directly shape Bally's position as a premier international gaming destination in the United States.

Requirements

Must be 21 years of age or older
Must be able to obtain and maintain a valid gaming license issued by the Illinois Gaming Board
Minimum of seven (7) years of progressively responsible experience in casino player development, with a significant focus on international and/or Asian VIP markets
Minimum of five (5) years of leadership experience managing international player development teams, executive hosts, or VIP sales teams in a premium casino resort environment
Demonstrated track record of successfully cultivating and maintaining relationships with ultra-high-net-worth international players, junket operators, and feeder market partners
Deep expertise in baccarat and premium table game products, international gaming cultures, and the global VIP casino market landscape
Strong knowledge of international AML/BSA compliance requirements as they relate to casino cage operations, credit, and international player transactions
Exceptional public relations, hospitality, and high-touch customer service skills befitting a world-class resort property
Outstanding written and verbal communication skills, with the ability to operate confidently at the executive level both internally and externally
Demonstrated ability to develop and execute data-driven revenue strategies that deliver measurable results
Proficiency in casino management systems, CRM platforms, and player tracking/analytics tools
Must possess a valid passport and the ability to travel domestically and internationally as required
Must be able to work a flexible schedule, including nights, weekends, and holidays

Nice To Haves

Bachelor's degree in Business, Hospitality Management, Marketing, International Business, or a related field or equivalent experience
Multilingual fluency is strongly preferred — Mandarin Chinese, Cantonese, Vietnamese, Korean, Spanish, Arabic, or other languages aligned to Bally's target international markets
Established existing network of international high-value players and/or feeder market contacts across Asia-Pacific, Latin America, or Middle Eastern markets
Prior experience managing international programs, VIP credit programs, and front money operations
Experience with luxury brand standards, Forbes Travel Guide service protocols, or comparable luxury hospitality frameworks
Demonstrated experience planning and executing large-scale, high-budget international VIP events

Responsibilities

Execute a comprehensive international player development strategy designed to attract, cultivate, and retain ultra-high-net-worth players from key global source markets
Identify, prospect, and build direct relationships with premium international players, VIP travel agents, luxury concierge networks, and feeder market partners
Lead targeted international market visits, overseas player events, and global gaming conventions (G2E Asia, NIGA, etc.) to generate new VIP pipelines and strengthen existing partnerships
Develop and manage relationships with international representatives, agents, and sub-agents operating in key feeder markets, ensuring alignment with all legal, regulatory, and compliance requirements
Continuously research and monitor emerging international gaming markets, geopolitical trends, currency dynamics, and competitor activity to proactively adjust strategy and maintain a competitive edge
Architect and oversee Bally's International VIP Program, including personalized service protocols, and culturally tailored experiences that meet and exceed the expectations of an international clientele
Build and manage a robust top-of-funnel pipeline of new international high-value players through strategic networking, social cultivation, community engagement, and digital channel outreach
Oversee all international player lifecycle management, including new member onboarding, loyalty program engagement, personalized reinvestment strategies, and lapsed player reactivation
Design and implement culturally sensitive, market-specific player reinvestment programs, complimentary frameworks, and promotional offers that resonate with international audiences
Recruit, hire, train, mentor, and develop a high-performing team of International Executive Hosts and Casino Hosts with diverse language capabilities and cultural competencies aligned to Bally's target international markets
Establish clear individual and team performance goals, KPIs, and accountability structures that drive measurable revenue results and exceptional guest satisfaction outcomes
Provide ongoing coaching, professional development, and performance feedback to all team members; implement corrective action plans as needed
Foster a team culture rooted in luxury service excellence, cultural sensitivity, discretion, and an unwavering commitment to the guest experience
Serve as the primary internal advocate and subject matter expert for international player needs, collaborating closely with Marketing, Food & Beverage, Hotel, Gaming Operations, Finance, and Cage to deliver seamless, fully integrated international VIP experiences
Partner with Marketing to develop internationally targeted campaigns, digital outreach programs, culturally relevant promotions, and premium event initiatives across key global source markets
Work in close coordination with the Hotel and VIP Services teams to ensure all aspects of the international guest journey — from pre-arrival communication to post-visit follow-up — reflect the highest standards of luxury hospitality
Collaborate with the Finance and Cage teams to establish appropriate credit, front money, and marker programs that align with international player preferences and comply with all applicable regulations
Execute world-class international VIP events, both on-property and in key feeder markets, including premium gaming tournaments, cultural celebration events (Lunar New Year, Mid-Autumn Festival, Diwali, etc.), international visits, and exclusive VVIP experiences
Serve as Bally's Chicago's ambassador and cultural liaison within international communities throughout the greater Chicago metropolitan area, building brand awareness and trust within key populations
Cultivate a visible presence at international cultural and community events, luxury lifestyle gatherings, and high-net-worth social networks that provide access to prospective international players
Maintain reporting framework to track international player development KPIs, including new player acquisition, theoretical and actual revenue, reinvestment ratios, trip frequency, and market share metrics
Deliver high-level, data-driven performance reporting and strategic recommendations to the senior leadership on a regular basis
Utilize player database analytics, CRM tools, and market intelligence to make informed, proactive decisions that maximize revenue and optimize the international player portfolio
Maintain a comprehensive competitive intelligence program, monitoring competitor international VIP offerings across regional, national, and global markets and leveraging insights to maintain and grow Bally's international wallet share
Ensure all international player development activities are conducted in strict compliance with Illinois Gaming Board (IGB) regulations, federal anti-money laundering (AML) laws, Bank Secrecy Act (BSA) requirements, OFAC guidelines, and all applicable international gaming regulations
Champion responsible gaming principles within the international player development program, ensuring culturally appropriate responsible gaming resources are available and communicated effectively across all international markets
Perform duties and responsibilities associated with the Illinois Gaming Board Statewide Voluntary Self-Exclusion Program
Establish, implement, and enforce departmental policies, procedures, and service standards in alignment with regulatory requirements, company initiatives, and organizational goals