Dir, Marketing Operations
About The Position
Director, Marketing Operations Location: Denver, CO The Opportunity WOW! is seeking a strategic and operationally exceptional Director, Marketing Operations, to serve as the engine behind our marketing organization. This leader will own the annual and quarterly marketing planning process, ensuring cross-functional alignment and executive visibility into strategy, performance, and investment decisions. You will connect Brand, Growth, Field Marketing, Product, Finance, Sales, and Analytics into one unified operating cadence — transforming strategy into execution with clarity, accountability, and measurable business impact. This role blends: ✔ Strategic planning ✔ Financial discipline ✔ Executive communication ✔ Operational excellence If you thrive at the intersection of strategy and execution — this is your role.
Requirements
- 10+ years of experience in marketing operations, strategic planning, or marketing leadership
- Strong financial acumen and experience working closely with Finance teams
- Exceptional executive communication and presentation skills
- Proven ability to manage complex cross-functional initiatives
- Strong analytical mindset with ability to translate data into actionable insights
- Experience implementing operational frameworks and governance processes
Nice To Haves
- Experience leading enterprise planning processes in telecom, broadband, subscription, or consumer services preferred
Responsibilities
- Annual & Quarterly Marketing Planning Lead the annual marketing planning process aligned to corporate revenue and subscriber targets
- Develop quarterly marketing roadmaps across brand, acquisition, lifecycle, and expansion initiatives
- Establish clear objectives, KPIs, timelines, and accountability structures
- Facilitate planning workshops and cross-functional prioritization sessions
- Ensure alignment between marketing strategy and financial targets
- Cross-Functional Alignment & Communication Serve as the central communication hub for marketing plans across departments
- Translate marketing strategies into clear narratives for Sales, Finance, Operations, and Executive Leadership
- Partner with Product and Field Marketing to ensure launch and promotion alignment
- Drive transparency in trade-offs, priorities, and resource allocation
- Executive Reporting & Visibility Develop executive-ready presentations for quarterly business reviews and board updates
- Create standardized reporting frameworks across marketing functions
- Provide visibility into campaign calendars, budget pacing, and performance against goals
- Identify risks and recommend mitigation strategies proactively
- Budget & Resource Coordination Partner with Finance and Growth Marketing to align spend plans with forecasted outcomes
- Track budget allocations across brand, acquisition, and field marketing
- Support scenario modeling and mid-quarter reallocations
- Ensure operational discipline across marketing investments
- Process & Governance Build scalable planning frameworks and operating cadences
- Establish consistent briefing, approval, and campaign tracking processes
- Improve collaboration tools, documentation standards, and workflows
- Identify and implement efficiency improvements
- Performance & KPI Management Standardize marketing KPI definitions and reporting cadence
- Ensure consistency between marketing metrics and enterprise reporting
- Monitor performance trends and flag areas requiring strategic adjustment
- Other duties as assigned
Benefits
- Medical, dental, and vision insurance
- 401(k) with company match
- Paid time off & company holidays
- Tuition reimbursement for continued development
- Employee broadband discounts
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What This Job Offers
Job Type
Full-time
Career Level
Director
Education Level
No Education Listed
