Director of GTM Analytics & Applied AI

Owner.com

3d•$210,000 - $250,000•Remote

About The Position

We're building the most data-driven GTM organization in SMB technology space, and we need a senior leader to run the analytics and applied AI function that powers it. At Owner, the Business Operations team doesn't just analyze the business. We build products and systems that drive it. Our GTM analytics team has already built ML-powered lead scoring that 2x'd our LTV:CAC ratio, automated account research that doubled rep output, and intelligent routing systems that optimize pipeline for hundreds of reps. And we're just getting started. Owner is also at an exciting inflection point: we're expanding into new product verticals and AI-led offerings, which means building entirely new GTM motions from scratch. This role will be at the center of defining those strategies and building the systems to optimize them. We're also using and adopting AI extensively throughout our analytics and solution-building pipeline. This role will be central to helping define and implement our applied AI strategy: building AI-powered GTM products, and establishing the structures for how the team uses AI to accelerate everything we do. As Director of GTM Analytics & Applied AI, you'll own the strategy, team, and execution for everything that makes our GTM machine smarter. You'll work directly with our CRO, CMO, and senior leadership to identify the highest-impact opportunities, then lead a team of ~6 analysts, data scientists, and AI specialists to build the solutions. This role is 100% remote and can be based anywhere in the United States or Canada. You should definitely apply if you... Have felt torn about whether to pursue a business vs. technical/analytical career path. At Owner we believe these must merge, especially at the leadership level Get more energy from building and shipping than from analyzing and presenting Have managed a team and know the difference between delegating work and developing people Are excited about applied AI: building AI-powered products, and using AI to change how analytics and building gets done Get energized by new frontiers. Defining GTM strategy for new product lines from scratch, not just optimizing existing playbooks When solving problems, dive deep to understand root causes and become a subject matter expert. You don't stop at surface-level insights Aren't afraid to pick up new tools and skills, from Claude Code to custom ML pipelines, whatever the problem requires Want to build lasting systems and products, not one-off analyses Thrive in ambiguity and don't need a playbook to figure out what to work on next

Requirements

Flexible on years of experience. What matters is demonstrated impact and trajectory
You've built and managed a high-performing analytics, data science, or strategy team
You've personally shipped data products, ML models, or AI-powered systems into production - not just delivered insights
Strong technical skills: SQL and Python proficiency expected; experience with ML/AI systems strongly preferred
You've worked in the messy middle between business strategy and technical execution. Consulting, startup analytics, or a hybrid path that's hard to label
Comfortable with ambiguity - you don't need a playbook to figure out what to work on next

Nice To Haves

Experience with marketplaces, AI software, and/or high-growth startups strongly preferred
Restaurant technology or SMB software industry experience is a plus

Responsibilities

Drive GTM efficiency: Own the analytics and systems that optimize Owner's LTV:CAC ratio, one of the company's most important metrics and a key driver of our fundraising and growth story
Build AI-powered GTM products: Lead the development of ML models, automated outbound systems, and AI-powered prospect intelligence that make our sales and marketing teams significantly more productive
Accelerate with AI: Define and implement how the team uses AI to accelerate our analytics and solution-building pipeline. Establish structures and workflows that multiply the team's output
Define GTM strategy for new product lines: Owner is expanding into new product verticals and AI-led offerings. You'll help build the GTM playbooks, analytics, and optimization systems for these new motions from scratch
Shape GTM strategy: Partner directly with the CRO, CMO, and senior leadership to identify the highest-impact opportunities and drive resource allocation decisions
Scale a high-performing team: Manage and grow a team of ~6 analysts, data scientists, and applied AI specialists, with a mandate to scale as the business grows
Own end-to-end execution: This isn't an insights role. You'll design, build, and ship the data products and automated systems that change outcomes for the GTM org
Tackle emerging priorities: Lead or contribute to ad hoc strategic projects as business needs arise; this role flexes with what matters most