About the position
The Brattle Group, a privately held, global economics consulting firm, is looking for a Director of Marketing and Operations to join either our Boston, Chicago, New York, Toronto, or Washington, DC office. This is an exciting opportunity to join a growing and evolving team focused on building our business for the next generation. We thrive in a supportive, fun, and flexible environment, and care about our work, each other, and the clients who count on us. We want to add team members committed to excellence, client service, and collaboration to advance the program and function we are building. The Director of Marketing and Operations will oversee a team responsible for Communications, PR, Social Media, Content & Writing, Digital Marketing, Graphic Design, CRM, Website, and Events.
Responsibilities
- Manage and develop a team of approximately ten
- Lead initiatives that foster team engagement, professional growth, and cross-functional collaboration; guide each team member’s professional development
- Provide project management support to the VP of Marketing & Business Development (BD) to help the team achieve annual department goals
- Drive workflow and technology improvements to boost marketing team efficiency and scalability; create processes and standardization to ensure consistency and excellence and increase output
- Develop marketing performance metrics to evaluate brand-building, campaign effectiveness, client engagement, and business development initiatives; create custom reports by practice area to aid Business Development Managers and Leadership in strategic planning discussions
- Lead and project-manage the multi-departmental initiative to upgrade CRM and collect and centralize client data
- Oversee all tech platforms supporting BD and marketing activity, including CRM, event management, digital communications platforms, website technologies, and other related marketing technology
- Lead the adoption of AI tools to enhance marketing and BD efficiency
- Ensure the Marketing Department complies with data privacy regulations and best practices across all geographies
- Evolve Brattle’s 'story' and create compelling ways to tell that story in the market
- Run multichannel campaigns that raise visibility and support business development
- Know how to get results and make an impact at various levels of investment (time and money)
- Serve as department lead for negotiating and overseeing marketing spend and contracts
- Cultivate and manage freelancers and other vendors supporting content production
- Work with the VP of Marketing & BD to develop annual marketing and BD budgets
Requirements
- Bachelor’s degree or higher, preferably in marketing, communication or business
- Minimum of 10 years of marketing leadership (ideally in professional services), with at least 8 years of team management experience across multiple locations
- Strong technical proficiency, including expertise in CRM and website platforms and tools
- Strong project management and process implementation skills
- Demonstrated success in building multichannel campaigns to improve awareness for growing brands in the market
- Ability to work in a fast-paced environment with competing time-sensitive deadlines
- Outstanding client service mindset – responsive, proactive, and dedicated to producing the highest quality work product
- Ability to think strategically and execute tactically
- Excellent communication skills, both written and verbal
Benefits
- Competitive benefits package
- Base salary and bonus program for eligible roles based on individual and firm performance
