Director of Marketing, Public Sector

Claroty • New York, NY

1d • $180,000 - $220,000 • Remote

About The Position

We’re growing and looking to hire a Director of Marketing for the Public Sector. This role is a strategic leadership position focused on driving Claroty’s growth within the US Public Sector through integrated brand positioning, digital ABM, and high-impact field events. Leveraging 5 to 8 years of Federal marketing experience, the ideal candidate will mentor a cross-functional team and activate key channel partnerships to navigate complex government procurement cycles and national security mandates.

Requirements

• Experience: 5–8 years of proven marketing experience specifically within the US Federal market. You understand the "Beltway" and how to navigate the complex government procurement lifecycle.
• Field & Channel Expertise: A strong background in field marketing and partner-led growth. You know how to activate a channel to multiply your marketing reach.
• Strategic Capability: The ability to zoom out and build a long-term plan, but also zoom in to ensure a lead-gen webinar or trade show booth is executed flawlessly.
• Communication: Exceptional verbal and written communication skills. You can translate "OT/IoT security" into "Mission Readiness" for agency leadership.
• Leadership: Demonstrated experience leading teams or mentoring cross-functional peers. You are a collaborator who can influence stakeholders across Sales and Corporate Marketing.
• Industry Knowledge: Familiarity with federal cybersecurity mandates and compliance frameworks is a significant plus.

Responsibilities

• Strategic Planning: Own the annual marketing plan for the US Public Sector (Federal and State Local Government). You will align marketing investments with company targets, identifying high-growth agency sub-verticals, and navigating the nuances of the government fiscal year.
• Brand Awareness & Thought Leadership: Position Claroty as a premier authority in CPS Protection. You will drive PR, speaking engagements, and content strategy to ensure our message reaches key decision-makers within public sector agencies.
• Integrated Demand Generation:
• Digital: Targeted Account-Based Marketing (ABM) programs, leveraging intent data and government-specific digital channels to build high-quality pipeline.
• Events: Strategy and execution of high-impact field events, from major industry conferences (e.g., Billington) to intimate agency-specific executive briefings.
• Channel Marketing: Collaborate with our partner ecosystem, including GSIs, VARs, and distributors (e.g., Carahsoft), to develop "co-sell" marketing programs that accelerate our presence on key contract vehicles and GSA schedules.
• Leadership & Mentoring: Lead a cross-functional marketing team with members from various disciplines. You will serve as a player-coach, fostering a culture of accountability, creativity, and professional development while acting as the internal subject matter expert for all things Public Sector.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed
• Number of Employees: 251-500 employees