Director of Marketing

CurriVentura, CA
17h$180,000 - $210,000

About The Position

The Director of Marketing will build and lead a modern marketing function that transforms Curri’s brand, growth, and product marketing from foundational support into a strategic, revenue-driving engine. This leader will professionalize our go-to-market motion, elevate our brand narrative, and create scalable, data-driven programs that accelerate customer acquisition and retention. You will operate as a true strategic partner to the business, shaping how Curri shows up in the market and enabling the company to move faster, smarter, and with greater precision.

Requirements

  • Full-Funnel Expertise : Deep knowledge of the entire marketing funnel, from top-of-funnel brand awareness to bottom-of-funnel conversions.
  • Growth Mindset : Proven track record of building and scaling a marketing function in a high-growth environment.
  • Operational Leadership : Experience managing marketing campaigns and processes with a focus on measurable improvements.
  • Analytical Skills : Strong ability to analyze marketing data, identify trends, and translate insights into actionable strategies.
  • Team Leadership : Proven ability to manage and mentor a marketing team.
  • Cross-Functional Collaboration : Experience working effectively across sales, product, and leadership teams.
  • Product Rollout : Experience working with all growth stakeholders to roll out new products and features.

Nice To Haves

  • Prior experience in the logistics, supply chain, or construction technology industries.
  • Experience with a brand-building role at a company with a strong, recognizable identity.
  • Proficiency in key marketing automation and CRM platforms.
  • SQL proficiency is a plus.

Responsibilities

  • Growth Marketing Strategy : Design and execute a comprehensive growth marketing strategy focused on lead generation, customer acquisition, and conversion rate optimization across paid, organic, and email channels.
  • Brand & Content Leadership : Own Curri’s brand identity, messaging, and content strategy. Ensure a consistent, compelling voice across all touchpoints and lead the creation of high-value content that attracts and engages our target audience.
  • Product Marketing : Lead the go-to-market strategy for new products and features, including market research, competitive analysis, and developing product messaging that resonates with our customers.
  • Team Leadership : Lead and mentor the existing marketing team (currently focused on events and customer adoption), providing guidance and support for their efforts and helping them to develop new skills.
  • Performance Analytics : Establish and maintain key dashboards and reports to provide a single source of truth for marketing performance. Use data to identify trends, measure campaign ROI, and inform strategic decisions.
  • Cross-Functional Collaboration : Partner with sales, product, and leadership to ensure alignment on business goals and a shared understanding of key marketing metrics.

Benefits

  • You will have the opportunity to work for a dynamic and successful start-up on a diverse team where you can make a huge impact by doing meaningful work.
  • Significant and meaningful responsibilities from Day 1, with the ability to shape our marketing strategy.
  • The possibilities are limitless and depend on you.
  • There is no work/life—there is only life, and we want your time at Curri to be life-giving and foster the best version of you.
  • We care about family and your own personal development and don't expect you to always be engaged with work.
  • We offer a competitive salary, and benefits including, but not limited to, health, dental, vision, 401K, and an equity compensation grant.
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