Director of Marketing

About the position

The Director of Marketing is a position of ultimate responsibility for the performance and the development of formal business and marketing plans to meet strategic objectives. This role places a strong emphasis on media buying and promotional strategy, particularly across digital platforms. Overall accountability for marketing, strategic planning as it relates to all marketing, procurement of all merchandise, Cravin's Market & Cravin's Bakery, EDI, supervision of information management systems, Pricebook and category management.

Responsibilities

• Builds Relationships
• Foster the Culture
• Promotes Living Brand
• Serves as Product Brand Advocate
• Responsible for profitable marketing and procurement of merchandise and proper product availability and display
• Negotiate and authorize all purchasing and merchandising agreements
• Ensure that all vendors are aware of and comply with the Family Express Corporation vendor policy
• Organize, maintain and project necessary written analysis of information to derive at purchasing, merchandising, advertising and marketing decisions
• Maintain and manage vendor relations
• Oversee pricebook and information management systems
• Inform field and operations personnel of promotions accurately and in a timely manner
• Assist the company Chief Financial Officer in the area of budgeting and business planning
• Attendance at management meetings and retreats
• Completes any and all scheduled performance reviews
• Various other duties as assigned by the company President and Chief Executive Officer

Requirements

• Bachelor's Degree in Marketing or business related discipline
• Strong writing and communications skills with high degree of creativity
• Traditional and Computer Assisted Graphic Design capabilities
• Proficient in Microsoft Office including Excel and Apple/MAC applications, with high degree of competence in MS Publisher and MAC Graphical software
• Situational Awareness
• Strong customer orientation
• Time management including multitasking, productivity, and a sense of urgency
• Excellent interpersonal and highly effective written and verbal communication skills
• High performance team building and strong team player
• Commitment to company mission and values
• Constructively deals with conflict
• Adaptability, flexibility and receptive to change
• Problem analysis & problem resolution at both strategic & functional level
• Effective fact-based decision making based on sound judgment, reasoning and collaboration
• Ability to read, write and understand English
• Extensive experience in a senior management position as it relates to the general job summary
• Superb leadership, negotiating and strategic planning skills
• Sufficiently proficient with c-store industry related vendor discounts
• Sufficiently proficient with EDI, pricebook, and information management products
• Demonstrative background of stability and longevity with previous employment

Nice-to-haves

• Graduate degree in a related field
• 5-7 years' experience in Advertising or Design related field Agency or In-House
• Previous retail experience
• Microsoft Office experience