Hard Truth Distillery: Director of Private Event Sales

BWQOHT Inc•Nashville, IN

5h•$65,000 - $110,000•Onsite

About The Position

Hard Truth Distilling Co. is seeking a high‑performing Director of Private Event Sales to own, grow, and scale private event sales across our 325‑acre destination distillery campus in Brown County. This role exists for one reason: to significantly increase private event revenue and build a best‑in‑class private events business for the long term. This is a sales‑first, revenue leadership position, not an event coordinator role. The Director of Private Event Sales is hyper‑focused on selling high‑value private events, developing a strong pipeline, and closing business. Event execution and administrative support are intentionally built into the role through an Event Support Specialist, allowing the Director to prioritize revenue generation while maintaining strategic involvement in select events.

Requirements

5+ years of private event, hospitality, or experiential sales experience
Demonstrated track record of exceeding revenue goals and driving growth
Strong consultative selling, presentation, and closing skills
Strategic thinker who can also execute
Comfortable owning results and being held accountable to a number
Passion for elevated hospitality and experience‑driven storytelling

Responsibilities

Full ownership of private event sales revenue growth
Development and execution of a scalable private event sales strategy
Proactive pipeline generation across corporate, social, and buyout business
Consultative selling of elevated, experience‑driven private events
Pricing strategy, deal structuring, and value‑based selling
Collaboration with culinary, beverage, tours, and operations teams
Strategic presence at select high‑impact events to ensure guest satisfaction and repeat business