Director, Portfolio/Payer Marketing (Hybrid)

Idorsia • Radnor, PA

4d • Hybrid

About The Position

The purpose of Idorsia is to discover, develop and bring more, innovative medicines to patients. We have more ideas; we see more opportunities and we want to help more patients.  In order to achieve this, we will develop Idorsia into a leading biopharmaceutical company, with a strong scientific core.

Headquartered near Basel, Switzerland, the US Commercial Operations & Clinical Development teams are based near Philadelphia, Pennsylvania.  Idorsia is committed to meet the changing needs of healthcare professionals, patients, and their families.  The core of what we do is to bring creative solutions to the market based on our science and data.

Idorsia offers a comprehensive benefits package that includes fully paid health care, dental and vision coverage, group life insurance, disability benefits, Employee Assistance Program (EAP) and Fitness Reimbursement.  We offer driver benefits to our field employees that drive on our behalf.  We offer a 401(k) savings plan with immediate vesting, generous employer match and both traditional and Roth options.  In addition, you may select voluntary benefits, including additional life insurance and legal services/ID theft protection, that best meet you/your family’s needs.  Generous education reimbursement program and flexible summer hours are available.

The Director, Portfolio Payer Marketing serves as a key strategic partner within the broader Marketing team and cross-functional partners, the most critical of which is collaboration with the Market Access team to ensure marketing and market access strategies are aligned. The role will be the brand lead for all market access/payer efforts.  

This role will lead efforts to design innovative customer support and engagement programs to provide a best-in-class customer experience and help patients secure access across multiple brands. Lead all marketing efforts related to such programs and broader market access efforts, including development of national, regional, and local field resources. Important contributor to cross-functional bodies focused on evidence generation and value proposition development for multiple brands.

This is a hybrid role with most of the time spent at home office, with requirements to come to the office in Radnor, PA, as needed for meetings and other important events.

Requirements

• Bachelor’s Degree required/MBA Preferred
• Minimum 10 years’ pharmaceutical industry with some or all of that experience in sales, HCP Marketing and Market Access.
• People leadership. Must demonstrate excellent leadership skills with the ability to work effectively in a matrixed and unstructured environment
• Demonstrated experience in critical marketing competencies is required – must be innovative, proactive, and strong analytically with excellent business acumen
• Ability to travel as needed to support key business-related activities/functions (~30%)

Nice To Haves

• Insomnia and/or hypertension sales/marketing experience
• Experience with strategic planning and tactical execution
• Experience assessing commercial insights and developing tools that are meaningful for HCPs, patients, and payers

Responsibilities

• Collaborates with Market Access, Medical Affairs, and Marketing leadership to co-develop strategies and execution plans.
• Coordinates regularly with Market Access colleagues to ensure alignment and pull-through strategy.
• Designs and supports execution of innovative patient support programs (e.g. patient HUB, co-pay, adherence, etc.).
• Leads development of key materials to support field sales efforts and marketing of patient/payer programs.
• Attends regular cross-functional working sessions (e.g. evidence generation teams).
• Supports ongoing engagement with marketing leadership to review strategic plans and stay aligned with overall launch/product strategy.
• Responsible for budget and agency management.
• Provides ongoing assessment of competitive landscape and overall performance.
• Performs other duties as assigned.

Benefits

• fully paid health care, dental and vision coverage
• group life insurance
• disability benefits
• Employee Assistance Program (EAP)
• Fitness Reimbursement
• driver benefits to our field employees that drive on our behalf
• 401(k) savings plan with immediate vesting, generous employer match and both traditional and Roth options
• voluntary benefits, including additional life insurance and legal services/ID theft protection
• Generous education reimbursement program
• flexible summer hours

What This Job Offers

• Job Type: Full-time
• Career Level: Director