Editorial Partnerships & Digital PR Manager

Next Insurance•Boston, MA

1d•$127,000 - $192,000•Hybrid

About The Position

ERGO NEXT's mission is to help entrepreneurs thrive. We’re doing that by building the only technology-led, full-stack provider of small business insurance in the industry, taking on the entire value chain and transforming the customer experience. Simply put, wherever you find small businesses, you’ll find ERGO NEXT. Since 2016, we’ve helped hundreds of thousands of small business customers across the United States get fast, customized and affordable coverage. We’re backed by industry leaders in insurance and tech, and we still have room to grow — that’s where you come in. We are hiring an Editorial Partnerships & Digital PR Manager to ensure ERGO NEXT appears consistently in the buyer guides, listicles, and product roundups that influence how small businesses choose insurance providers. This role sits at the intersection of digital PR, editorial outreach, SEO, and partnerships. Your mission is simple: identify the publishers and editors that shape category recommendations, build relationships with them, and ensure ERGO NEXT is fairly represented when they evaluate small business insurance providers. Success in this role means ERGO NEXT becomes a regularly recommended brand across trusted publications, strengthening both brand credibility and organic discovery.

Requirements

4–8 years in digital PR, editorial outreach, SEO partnerships, or publisher relations
Experience securing placements in buyer guides, product roundups, or editorial recommendations
Strong relationship-building skills with editors, journalists, or publishers
Familiarity with how editorial coverage influences search visibility and AI-driven discovery
Comfort working with performance metrics and tracking business impact

Nice To Haves

Being proactive and persistent in outreach
Someone comfortable building relationships with editors and publishers
Someone curious about how search, media, and AI shape brand discovery
Someone excited to build a new capability with measurable business impact

Responsibilities

Drive Inclusion in Buyer Guides and Listicles. Identify and prioritize the editorial content that shapes purchasing decisions for small businesses.
Develop outreach strategies that secure and maintain placement in these high-intent recommendations.
Build Relationships with Editors and Publishers. Become a trusted source for publications covering small business tools, entrepreneurship, and financial services.
Influence Category Coverage. Pitch story angles, insights, and data that help editors understand how ERGO NEXT serves small businesses. Ensure ERGO NEXT is considered when publications update or refresh their recommendation lists.
Collaborate with Growth & SEO Teams. Partner with SEO, content, and growth teams to ensure earned placements strengthen.
Manage PR Agency Execution. Guide and hold accountable external PR agencies supporting outreach and placement efforts.Set clear priorities for listicle inclusion, editorial outreach, and publisher relationships.
Measure Impact and use data to refine outreach strategy and prioritize the publications that matter most.