About the position
The Event Marketing Lead will be responsible for the planning, execution, and optimization of GOVX-branded events and sponsorship activations nationwide. From pre-event planning to boots-on-the-ground logistics and onsite brand representation, this role is both strategic and hands-on. You will be the key connector between the GOVX brand and the wider service community we proudly support — whether at a sporting event, conference/expo, festival, or other types of community gatherings. You will report to the Brand Marketing Manager and will be a key member of the wider Brand Marketing team. This role is based out of our San Diego HQ and requires frequent travel. It is ideal for someone who is scrappy, resourceful, organized, and passionate about service. Veterans or those directly connected to the GOVX service community are especially encouraged to apply.
Responsibilities
- Manage end-to-end logistics and on-site execution of GOVX activations, including sporting events, conferences/expos, community events, and races.
- Coordinate the activation plan, travel, packing, freight, permits, venue/vendor communication, booth setup, staffing schedules, and budgeting considerations.
- Serve as the primary representative of GOVX at events, setting up and tearing down activations, leading the crew, and ensuring a best-in-class brand experience.
- Manage event gear, swag, signage, event giveaways, and GOVX-branded materials, tracking usage and replenishment.
- Foster meaningful connections with GOVX members and service professionals at events, representing the brand with respect and authenticity.
- Work closely with the Brand Marketing Manager, Creative team, and Brand Partnerships team to align messaging and brand presence.
- Document performance through recaps, photos, KPIs, and feedback to help refine future activations.
- Develop and manage a plan to include regional brand ambassadors/third-party event staff as GOVX event activations grow.
Requirements
- 2–4 years of experience in event marketing, experiential marketing, field marketing, or related roles.
- Passion for the GOVX mission and the communities we serve.
- Comfortable with frequent domestic travel and able to work some weekends.
- Excellent organizational, communication, and problem-solving skills.
- Capable of lifting 50+ lbs. and standing for long hours during events.
- Self-starter with the ability to work independently and adapt in fast-paced environments.
- Familiarity with Microsoft Office, event planning resources, and basic budgeting.
Nice-to-haves
- Military or service community background (or strong personal connection to the community).
- Experience managing external staffing or ambassador programs.
Benefits
- Flexible Time Off, Paid Sick Leave, Paid Holidays
- Competitive Medical, Dental, Vision, and Life Insurance
- 401(k) plan with discretionary match available
- Flexible Spending Account (FSA), Health Savings Account (HSA)
- Voluntary benefits including Critical Illness, Group Accident, and Voluntary Life
- Employee Referral Program
- Lunch provided in office one day per week.
- Gym on site.
- Collaborative work environment in a modern office, stocked with drinks and snacks.
- Discounts on the GOVX website
