About The Position

The Field Sales Merchandiser at Hyer Boots is a vital ambassador role responsible for elevating in-store product presentation, supporting retail partners, and reinforcing our premium brand presence across the Southeastern Region. As a key representative of Hyer Boots, the Merchandiser will cultivate strong retail relationships, ensure visual merchandising excellence, and help drive sell-through at partner locations. This individual will collaborate closely with the sales team, support overall territory efforts, and embody the Western way of life while delivering a best-in-class retail experience across assigned states including Fl, GA, SC and NC. (subject to change based on company needs).

Requirements

  • Deep passion for and understanding of the Western lifestyle and culture.
  • Strong interpersonal and communication skills.
  • Experience in merchandising, retail, or sales is preferred.
  • Ability to travel extensively across the assigned region and work independently.
  • Highly organized and detail-oriented, with the ability to manage multiple locations and responsibilities.
  • Comfortable using digital tools such as spreadsheets, email, and internal platforms like Notion.
  • Physical ability to lift, move, and merchandise products in-store as required.

Responsibilities

  • Travel regularly to retail partner locations throughout the assigned region to merchandise Hyer Boots products.
  • Train in-store retail employees on Hyer Boots products
  • Ensure all in-store displays are visually appealing, organized, and meet brand standards.
  • Set up and maintain marketing and point-of-sale (POS) materials to support effective brand messaging.
  • Take and manage inventory to ensure optimal stock levels and product availability.
  • Identify and act on opportunities to improve shelf placement, product visibility, and sales.
  • Attend events and Hyer Days events throughout the country and throughout the year as requested
  • Attend tradeshows as assigned by leadership
  • Represent the Hyer brand with professionalism, energy, and enthusiasm
  • Coordinate and help develop the pipeline of Hyer’s Champions Program within the region in collaboration with the Field Merchandising Manager
  • Collaborate with sales reps to assign Champions where needed.
  • Follow up with Champions for feedback on their product experience and in-store support.
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