Global Marketing Automation Manager - International

UPS • Sandy Springs, GA

4d • Onsite

About The Position

The Global Marketing Automation Manager is responsible for managing complex, data-driven marketing automation strategies, programs, technologies, and data at scale, globally. He/She manages the strategic, creative, and technical development, execution, reporting, analysis, and optimization across multiple programs, channels, and infrastructure of a complex nature. He/She is responsible for strategically configuring, managing, and integrating multiple technologies and data necessary for compliant marketing automation programs. He/She collaborates with internal and external teams around the world on data strategy, data signal development, data activation, data synchronization, and data integrity. He/She is accountable for compliant execution to protect the organization against risk of significant financial penalties that can be assessed for regulatory violations. He/She also manages employee(s) and vendor(s).

Requirements

• Strong knowledge of marketing automation strategies and best practices, technology platform integration and management, and email and data privacy compliance expertise
• Strong experience working in or directly with marketing automation tools or an email service provider: Marketo (preferred), Salesforce Marketing Cloud, Eloqua, HubSpot, Acoustic Connect, etc.
• Strong data and analytical skills, including the ability to query, analyze, derive insights, and make recommendations from large data sets (millions of records) from multiple data sources
• Bachelor’s degree (or internationally comparable degree)
• Must be a U.S. Citizen or National of the U.S., an alien lawfully admitted for permanent residence, or an alien authorized to work in the U.S. for this employer.

Nice To Haves

• Expertise in Microsoft SQL, Python, Databricks
• Expertise in HTML, CSS, JavaScript, Adobe Analytics, and website content management
• Expertise in APIs and hands-on experience with Postman, Insomnia, or other API testing programs
• Master’s degree

Responsibilities

• Manages the Strategic Design and Development of Advanced Marketing Automation Initiatives
• Manages Strategic, Creative, Data, and Technical Execution of Data-Driven Marketing Automation Campaign Deliverables
• Contributes to Development, Implementation, Configuration, Integration, and Management of Technologies and Data for Marketing Automation Campaigns
• Manages and Develops Others

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level