ZP Groupposted 4 days ago
$145,000 - $175,000/Yr
Full-time • Mid Level
Austin, TX
Professional, Scientific, and Technical Services
About the position
Piper Companies is looking for a strategic and hands-on Growth Marketing Manager to drive user acquisition, engagement, and conversion across a suite of B2B SaaS products. The Growth Marketing Manager role is remote and must work EST or CST hours. The Growth Marketing Manager role is ideal for someone who thrives in a fast-paced, data-driven environment and is passionate about building scalable marketing systems that support product-led growth.
Responsibilities
- Lead the transition from sales-led to product-led growth, including the development of PQL processes and account-based scoring models.
- Launch and manage lifecycle campaigns (onboarding, re-engagement, upgrades) using email, in-app messaging, and other channels.
- Optimize the self-serve user journey and support the transition from individual users to team-based adoption.
Requirements
- 5+ years of experience in B2B SaaS marketing, with a focus on growth or lifecycle marketing.
- Experience with A/B testing and experimentation frameworks.
- Hands-on experience with HubSpot and Salesforce.
- Strong data literacy and comfort working with metrics, dashboards, and reports.
Benefits
- Salary: $145,000 - $175,000 annually
- Competitive bonus plan
- Comprehensive benefit: Medical, Dental, Vision, 401k, PTO, holidays, sick leave as required by law
