About the position
Manychat is a product-led company — no sales team, just smart marketing. We’re looking for a Head of Marketing Operations to help shape and execute our marketing strategy in a high-velocity, self-serve environment. You’ll bring structure to complexity, lead the way on scalable cross-channel, multi-touch programs, and work closely with our product and marketing teams to drive meaningful growth.
Responsibilities
- Oversee the development and execution of cross-channel, multi-touch marketing programs designed to drive mass-scale awareness, engagement, and conversions.
- Leverage and optimize our technology stack, including Snowflake, Tableau, and Braze, ensuring seamless integration and functionality.
- Work with Analytics and Data Engineering to establish a comprehensive reporting framework that tracks and analyzes program performance.
- Implement methodologies to track non-linear user journeys and segment audiences effectively.
- Collaborate cross-functionally with product, content, and design teams to ensure alignment on marketing initiatives.
- Stay up to date with the latest marketing methodologies and best practices to deliver impactful strategies.
Requirements
- Proven leadership experience in a marketing operations role, preferably in a high-velocity, self-serve environment.
- Strong understanding of cross-channel, multi-touch marketing campaigns and content strategy.
- Proficiency with Snowflake, Tableau, Braze, or comparable platforms.
- Excellent analytical skills with the ability to interpret complex frameworks and data flows.
- Experience with tracking and segmenting non-linear user journeys.
- Strong project management skills with the ability to manage multiple initiatives simultaneously.
- Exceptional communication and collaboration skills.
Benefits
- Annual professional development reimbursement for conference tickets, online courses, and other relevant resources.
- Comprehensive medical, dental, and vision coverage for you and your dependents.
- Hybrid work and generous leave options to prioritize work-life balance.
- In-office perks, including free meals and snacks.
- Company-funded sport activities, annual offsites, and team-building events.
