Head of Sales and Marketing (B2B SaaS) (Remote from Canada)

Jobgether

2d • Remote

About The Position

We are seeking a dynamic Head of Sales and Marketing to lead and scale all commercial operations for a high-growth B2B SaaS business. In this role, you will own the end-to-end revenue engine, from demand generation to conversion, retention, and expansion. You will build, optimize, and inspire high-performing Sales and Marketing teams while collaborating closely with leadership to refine positioning, sharpen messaging, and accelerate sustainable growth. This position offers a strategic and hands-on opportunity to influence the company’s market presence, revenue performance, and brand reputation. Remote-first and fast-paced, the environment rewards autonomy, creativity, and measurable impact.

Requirements

• 7–10+ years of experience in B2B SaaS commercial roles, with exposure to both Sales and Marketing leadership.
• Proven track record of scaling revenue engines in SMB or mid-market SaaS environments.
• Deep understanding of SaaS metrics: ARR/MRR, CAC, LTV, NDR/GDR, pipeline conversion, churn, and payback periods.
• Expertise in modern Marketing channels (SEO, paid, content, email, partnerships) and Sales motions (discovery, demos, negotiation, closing).
• Strong analytical skills and data-driven decision-making to optimize performance across the funnel.
• Experience building and leading small but effective commercial teams.
• Excellent communication, storytelling, and leadership abilities to inspire teams and influence stakeholders.
• Fluency in English and French; comfort working in a fully remote environment with high autonomy.

Nice To Haves

• Familiarity with Salesforce and SaaS ecosystems is a plus.

Responsibilities

• Develop and execute a comprehensive go-to-market strategy covering positioning, ideal customer profile, messaging, and growth initiatives.
• Lead Sales and Marketing operations, including pipeline generation, lead qualification, demo and closing processes, and retention strategies.
• Implement a metrics-driven sales motion, with clear forecasting, deal review, and performance management practices.
• Analyze funnel data, identify bottlenecks, and continuously optimize conversion at every stage of the customer journey.
• Drive pricing, packaging, and expansion experiments to maximize revenue growth and market fit.
• Collaborate cross-functionally to share best practices, benchmark performance, and leverage insights across teams.
• Inspire, coach, and scale high-performing commercial teams to achieve ambitious growth targets.

Benefits

• Fully remote work with ultimate flexibility and autonomy.
• Competitive salary and performance incentives.
• Minimal bureaucracy to maintain momentum and efficiency.
• Small, collaborative, and supportive team culture.
• Access to a global network of SaaS professionals for knowledge sharing and mentorship.
• Flexible time off and wellness programs to maintain work-life balance.
• Opportunity to shape the commercial growth of a profitable, high-potential B2B SaaS company.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed