Healthcare Marketing and Sales Coordinator

Innovative Senior Solutions Inc•Albany, GA

About The Position

The Admission & Marketing Specialist is a full-time role dedicated to community outreach, lead generation, and increasing client admissions at an assigned Adult Day Health (ADH) center. This role requires relationship-building, community engagement, and educating potential clients and partners on the services offered. The specialist is responsible for ensuring a steady flow of quality leads that convert into admissions while hosting community events and maintaining referral partnerships. This position requires travel to meet potential clients, visit referral partners, and host ISS community events such as health fairs, awareness walks, and food drives.

Requirements

Full-time position assigned to a specific Adult Day Care Center.
Must have a cell phone and laptop/tablet for job-related activities.
Must use company email and phone system for all communications.
Must host company events and actively engage with the community.
Must be able to travel as needed for outreach and admissions-related activities.

Responsibilities

Host ISS community events, including health fairs, transition fairs, awareness walks, food drives, and job fairs.
Build relationships with churches, civic groups, senior housing communities, large employers, hospitals, and healthcare agencies.
Represent ISS at networking events, expos, and sponsorship opportunities to increase brand awareness.
Educate the community and community partners about ISS services and the benefits of senior care.
Organize and lead Lunch & Learns to engage referral sources and potential clients.
Send educational emails to partners and potential clients.
Host events in collaboration with other community organizations.
Partner with other providers to offer educational sessions and resources.
Schedule and conduct tours for potential clients and families.
Offer free day passes to introduce clients to services.
Support outreach efforts for admissions, hospitalizations, and discharges.
Meet weekly performance quotas:
Ensure accurate and timely data entry into Salesforce CRM.
Use company email and phone system for all communications.
Daily huddle participation (9:30 AM)
Weekly marketing meeting (4:00 PM)
Daily & weekly reporting on outreach efforts, leads, and conversions.
Must be available for weekend events and outreach as needed.
Travel is required to meet potential clients, attend community events, and visit referral partners.