HubSpot Specialist

Sanguine Technology Solutions•United States, IL

6d•Remote

About The Position

This contractor role is for a HubSpot power user who can move quickly from strategy to execution. You’ll own the build-out and optimization of campaigns, workflows, landing pages, and core marketing operations inside HubSpot for a portfolio of B2B agency clients. You’ll partner closely with the Agency Account / Marketing Manager, Notion Specialist, and Designers to translate campaign ideas into well-structured, measurable programs inside HubSpot.

Requirements

3–5+ years of hands-on experience with HubSpot Marketing Hub (or equivalent marketing automation platform).
Proven track record building campaigns, landing pages, and workflows end-to-end.
Strong understanding of CRM concepts: lifecycle stages, lead scoring, attribution, and data hygiene.
Comfortable working with UTM structures, tracking, and performance reporting.
Confident communicator who can translate technical setup into plain language for stakeholders.

Responsibilities

HubSpot Campaign Execution Build and launch email campaigns, nurture sequences, and one-off sends in HubSpot.
Create and optimize landing pages, forms, and thank-you pages, including basic layout and on-page SEO.
Set up and manage lists, segments, and subscriptions to ensure the right audiences receive the right messages.
Implement A/B tests (subject lines, CTAs, layouts) and document learnings.
Marketing Operations & Workflows Configure workflows for lead routing, scoring, lifecycle stages, and internal notifications.
Maintain data hygiene (properties, lists, lifecycle stages) to keep reporting clean and actionable.
Ensure consistent use of naming conventions across campaigns, assets, and workflows.
Integrate HubSpot with other core systems (event tools, calendars, webinar platforms, forms, etc.) where needed.
Measurement & Reporting Set up campaign reporting dashboards for each client, aligned to agreed KPIs.
Monitor campaign performance and surface issues early (deliverability, low CTR, low conversion, etc.).
Provide clear, concise weekly performance snapshots to the Agency Account / Marketing Manager.