Junior Marketing Analyst

Bear Country•Caledonia, WI

21h•Onsite

About The Position

We are seeking a Junior Marketing Analyst to support performance marketing, analytics, and marketing operations across paid media and CRM platforms. This role focuses on execution, monitoring, and data accuracy. You will work within established frameworks and processes to help ensure campaigns are performing as expected, data is reliable, and reporting is accurate. You’ll collaborate closely with senior marketing leadership and gain exposure to modern marketing systems and analytics.

Requirements

1–2 years of professional performance marketing, analytics, and marketing operations.
Bachelor’s degree in Marketing or a related field
Strong attention to detail and accuracy
Comfortable working with numbers, spreadsheets, and dashboards
Logical thinker who can follow rules and processes
Curious, coachable, and eager to learn
Strong organizational, time-management, and communication skills (written and verbal)

Nice To Haves

Exposure to Google Ads or Meta Ads
Familiarity with HubSpot or another CRM
Basic understanding of digital marketing metrics
Experience with Canva, Excel, and Google Sheets

Responsibilities

Run weekly optimization checklists for Google Ads and Meta Ads
Monitor performance metrics such as spend pacing, CPA, ROAS, CTR, and conversion rates
Make approved adjustments within defined guidelines
Document actions taken and flag performance issues
Track weekly and monthly marketing KPIs
Identify trends, anomalies, and performance changes
Prepare performance summaries and dashboards
Support executive reporting with accurate data and clear visuals
Learn and use Google Analytics (GA4) to: Monitor traffic and conversions, Pull reports and answer performance questions, Build comfort reading dashboards and explain what the data shows
Build and maintain: Views, Lists, Filters and logic (AND / OR conditions)
Support campaign tracking and reporting
Assist with CRM data hygiene and audits
Identify and fix data inconsistencies
Assist with duplicate management
Maintain naming conventions and documentation
QA tracking, forms, workflows, and lists
Build clean, professional presentations using Canva
Prepare slides with KPIs, charts, and summaries
Follow brand templates and formatting standards