Lead SEM / Paid Media Account Manager

Softline Solutions•Glendale, CA

23h

About The Position

We are a fast-growing digital marketing agency seeking a Lead SEM / Paid Media Account Manager to manage and scale multiple client accounts across diverse industries and conversion models. This is a hands-on leadership role for an experienced agency professional who thrives in high-volume, performance-driven environments. You will own strategy, execution, optimization, and client growth discussions across multi-million-dollar paid media budgets.

Requirements

5+ years of paid media experience in a digital marketing agency
Proven experience managing multiple client accounts concurrently
Strong hands-on expertise in Google Ads, Microsoft Ads, and Meta
Experience managing large lead generation and e-commerce budgets
Deep understanding of varied conversion goals across industries
GA4 proficiency and strong analytical capabilities
Advanced Excel / Google Sheets skills
Strong client-facing communication skills
Ability to thrive in a fast-paced, high-account-volume environment

Nice To Haves

Google Ads: 7 years (Preferred)

Responsibilities

Build, implement, manage, and optimize paid campaigns across:
Google Ads (Search, PMax, Display, YouTube)
Microsoft Ads
Meta (Facebook/Instagram)
Additional platforms (LinkedIn, TikTok, Criteo, AdRoll, etc.)
Manage multiple client accounts simultaneously across lead gen and e-commerce verticals
Lead client performance calls, QBRs, and strategic growth discussions
Drive optimization strategies tied to CPL, CPA, ROAS, revenue, and pipeline goals
Forecast budgets and model performance scenarios
Implement and troubleshoot GA4, GTM, and conversion tracking
Collaborate with creative, CRO, SEO, and analytics teams
Mentor junior team members and contribute to overall account growth