Manager, Brand & Content Communications

Creation TechnologiesBoston, MA
1d

About The Position

It's fun to work in a company where people truly BELIEVE in what they're doing! We're committed to bringing passion and customer focus to the business. Creation Technologies is seeking a strategic, business-minded Manager of Content & Brand Communications to elevate our global brand presence, strengthen thought leadership, and support revenue growth through high-impact storytelling and communications. This role is responsible for shaping and executing Creation’s external and internal narrative across vertical markets including Aerospace & Defense, Medical Technology, and Industrial Technology. The ideal candidate understands complex B2B manufacturing environments and can translate technical capabilities into compelling, differentiated messaging that supports both sales and employer brand growth. This is a highly visible role that partners cross-functionally with Sales, HR, Operations, and Executive Leadership.

Requirements

  • Minimum 10 years of B2B marketing or corporate communications experience
  • Experience in manufacturing, technology, or industrial sectors strongly preferred
  • Strong executive writing and storytelling ability
  • Demonstrated ability to translate technical information into market-facing messaging
  • Experience supporting multi-site or global organizations
  • Familiarity with LinkedIn thought leadership strategy
  • Bachelor’s degree required; MBA preferred but not required

Responsibilities

  • Brand & Messaging Strategy • Refine and operationalize Creation’s value proposition and pillar messaging • Ensure consistent brand positioning across all external and internal channels • Partner with Sales to translate positioning into vertical-specific messaging • Maintain brand governance across global sites
  • Content & Thought Leadership • Develop and execute a multi-channel content strategy aligned to revenue goals • Create high-value assets (case studies, white papers, executive POVs, vertical insights) • Elevate executive presence on LinkedIn and industry platforms • Support industry awards, speaking opportunities, and analyst positioning
  • External Communications & PR • Manage corporate communications calendar • Lead press releases, industry announcements, and site milestone communications • Coordinate with external PR agencies as needed • Protect and enhance corporate reputation
  • Internal Communications (in partnership with HR) • Support executive messaging and employee engagement initiatives • Align employer brand messaging with recruiting strategy • Assist with culture and recognition campaigns
  • Sales Enablement Support • Develop compelling sales collateral and presentations • Partner with Demand Gen to align messaging to campaigns • Create vertical-specific content to support business development
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