Manager, Communications

USTA National Headquarters • Orlando, FL

12d • $55,000 - $67,000 • Hybrid

About The Position

We are Tennis! The USTA (United States Tennis Association) is the national governing body for the sport of tennis and the leader in promoting and developing the sport’s growth on every level in the United States, from local communities to the crown jewel of the professional game, the US Open.
Why Work for the USTA?
We are a passionate team of staff and volunteers focused on growing the sport of tennis and making it accessible to all. We are committed to removing barriers and creating opportunities for ALL to participate. Don’t know tennis? Don't worry, you can still find yourself in the game!
The Role
The Manager, Communications supports the USTA’s mission by generating positive, meaningful publicity and maximizing exposure for key initiatives and priority areas. This role works closely with Directors and Managing Directors to develop and execute strategic publicity plans and serves as a primary communications contact for select initiatives.

Requirements

• Bachelor’s degree required.
• Minimum of 6 years of relevant experience in communications, public relations, or media relations.
• Strong understanding of the sports industry.
• Exceptional writing, editing, and interpersonal communication skills.
• Creative, resourceful, team-oriented, and self-motivated.

Responsibilities

• Support the promotion and storytelling efforts of the Content and Communications team, collaborating with both internal and external partners to deliver consistent, impactful messaging.
• Write, edit, and distribute press releases, news flashes, and media advisories for assigned areas.
• Expand and cultivate national and local media relationships across print, broadcast, and digital platforms to proactively secure coverage for USTA initiatives and broader tennis-related stories.
• Lead the compilation, distribution, and analysis of reports related to media coverage and communications performance.
• Serve as a key communications lead supporting efforts to grow tennis participation nationwide, including initiatives aligned with the “35 by 35” goal.
• Act as the primary communications contact for select participation-focused initiatives.
• Lead storytelling around grassroots and community-level growth of the game.
• Drive communications narratives highlighting the health and wellness benefits of tennis.
• Serve as a key communications partner to USTA Section communications leads.
• Support Section communications teams on key events, initiatives, and activations.
• Ensure timely and consistent information flow to Sections regarding national initiatives and priorities.
• Collaborate with Section communications teams to identify compelling storylines and opportunities to amplify messaging and promote the sport at the local level.
• Support communications efforts positioning the USTA National Campus as the premier tennis facility in the nation.
• Highlight the Campus as the home of USA Tennis and a critical component of the player development pathway.
• Support and promote events hosted at the National Campus, including on-site communications staffing as needed.
• Serve on-site as part of the US Open communications team.
• Support communications initiatives during the tournament, including drafting and distributing news flashes and press releases.
• Monitor, track, compile, and analyze media coverage across assigned initiatives.
• Produce monthly, quarterly, and event-specific coverage reports for internal leadership.
• Maintain ongoing tracking of coverage with the ability to deliver metrics and insights in near real time.
• Oversee the media clipping process.
• Draft and distribute press releases and news flashes.
• Pitch stories and secure media coverage.
• Collaborate closely with all members of the Content and Communications team to support department-wide initiatives.

Benefits

• Flexibility: Our Hybrid with Flexibility approach combines a balance of remote working with in-office collaboration to spark teamwork and creativity.
• Comprehensive benefits designed to meet your unique needs: Medical, dental, vision, access to doctors virtually, a flexible spending account to manage your health and dependent care expenses, and life and disability insurance are a small part of our offerings.
• Time to recharge and energize: Generous paid time off policy - including vacation, sick, personal, and paid holidays, parental leave, and a paid winter recess.
• Plan for your future financially and professionally: 401(k) with employer matching (up to 6.5%), promotional and growth opportunities, Learning and Development programs to learn on the job, and up to $5,000 for tuition reimbursement.
• Mental and emotional wellness: Resources for overall well-being including mental health and meditation benefits.
• Other cool perks: A personalized health management program, pet insurance, commuter benefits, identity theft protection, discounts with our network of partners, and fun events are just a few of the optional benefits available.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager