Manager, Demand Generation & Growth Marketing

Creation Technologies•Boston, MA

About The Position

It's fun to work in a company where people truly BELIEVE in what they're doing! We're committed to bringing passion and customer focus to the business. Creation Technologies is seeking a data-driven, revenue-focused Manager of Demand Generation & Growth Marketing to build and scale our pipeline generation engine. This leader will design and execute integrated campaigns across digital, ABM, paid media, events, and account-based initiatives to support business development teams across Aerospace & Defense, Medical Technology, and Industrial markets. This role is directly accountable for marketing-sourced and marketing-influenced pipeline contribution and works closely with Sales leadership to align marketing investments to revenue outcomes. If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us! Creation Technologies is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. If you require any accommodations to complete the application process or need the job posting in an alternative format, please email Accessibility@creationtech.com. You will be connected with our Talent Acquisition team. If you are contacted regarding the position, please inform our Talent Acquisition team of any accommodations you may need during the recruiting process. All information related to accommodation requests will be handled confidentially. Canada: Title for the position will be in accordance with applicable national and local laws. 3,000+ Industry all-stars. Entrepreneurial thinkers. Thoughtful collaborators. Bold problem-solvers. Passionate change-makers. Creation fosters a community of commitment, comradery, integrity, and inclusion. At our core, we know it’s our people who make us a leading Global Electronic Manufacturing Services provider. That’s why Creation genuinely invests in our people, instilling family like values and a diverse, dynamic, and rewarding work environment where people learn, work, and grow together. Creation truly cares, inspiring employees to grow, develop and advance their careers. At Creation, we pride ourselves in our people, our culture, and our corporate purpose, it’s rooted in everything that we do.

Requirements

Minimum 10 years of B2B demand generation or growth marketing experience
Proven experience driving measurable pipeline impact
Experience working with Salesforce (or similar CRM)
Strong understanding of ABM platforms (e.g., 6sense preferred)
Experience in complex, long sales-cycle B2B environments
Analytical mindset with strong executive presentation skills
Bachelor’s degree required

Nice To Haves

MBA preferred but not required

Responsibilities

Demand & Pipeline Strategy Develop and execute integrated demand generation programs aligned to revenue targets
Own campaign planning, targeting, execution, and reporting
Partner with Sales to align on target accounts and vertical priorities
Drive account-based marketing initiatives
Digital & Performance Marketing Manage website optimization for conversion
Oversee paid media strategy (LinkedIn, search, retargeting)
Improve SEO performance in key verticals
Optimize lead capture and nurture flows
Marketing Operations & Analytics Partner with Sales Ops to align CRM and funnel reporting
Track marketing-sourced and influenced pipeline
Develop executive dashboards tied to revenue outcomes
Improve attribution and campaign ROI analysis
Event & Field Marketing Support Align trade shows and vertical events with lead capture and follow-up campaigns
Develop pre- and post-event nurture strategies
Ensure measurable ROI from event investments
Continuous Optimization Conduct A/B testing across channels
Refine ICP and segmentation models
Identify growth opportunities across vertical markets