Manager, Digital & Technology (Paid Search) (All U.S. Offices)

Global Prairie•Kansas City, MO

9d•$75,000 - $90,000•Hybrid

About The Position

We are seeking a results-driven paid search channel manager to join the Global Prairie team. In this role, you will lead paid search efforts—primarily within Google Ads—helping clients achieve meaningful performance outcomes through thoughtful strategy and strong execution. You’ll be responsible for turning business goals into effective paid search approaches and continually optimizing campaigns to improve efficiency and results. Working in close collaboration with creative partners, strategists and client partnership leads, you’ll ensure paid search integrates seamlessly into broader marketing strategies. Global Prairie was built on purpose to help organizations deliver on theirs. Inspired by the belief that business should be a force for good in the world, Global Prairie re-invented the typical marketing agency model, embedding purpose into our business from day one. We operate at the intersection of marketing strategy, creativity and technology, delivering deep, innovative thinking – quickly. Because we don’t operate as a traditional agency in terms of process, structure or output, we look for team members with an entrepreneurial spirit who embrace innovation and are comfortable working with best-in-class leaders. Everyone at Global Prairie shares the following characteristics: Collaborative Optimistic Resilient Flexible Curious Community-minded and philanthropic

Requirements

Deep expertise in Google Ads, including account setup, keyword strategy, ad copy, bidding, budgeting, optimization, and conversion tracking
A proven ability to deliver strong performance results, consistently hitting or improving ROAS and CPA targets across multiple accounts
Strategic and executional strength, with the ability to translate business goals into effective paid search approaches and testing frameworks
Confidence analyzing performance dashboards and reports and presenting insights and recommendations to VP-level stakeholders
Agency experience with the agility to manage multiple accounts and shifting priorities in a fast-paced environment
A collaborative mindset and effective communication, working closely with media planners, creative partners, and client partnership leads to ensure paid search integrates into broader marketing strategies
3+ years of paid search management experience, with prior roles in an agency or other fast-paced setting and demonstrated increasing responsibility
Strong proficiency in Google Ads
Experience presenting performance results and strategic recommendations to senior or executive-level stakeholders
Demonstrates curiosity and ideation around how AI can support paid search workflows, including keyword research, automation, and optimization

Nice To Haves

Experience with paid social platforms like Meta, LinkedIn, or TikTok are a plus
Experience in healthcare or other regulated industries is a plus

Responsibilities

Owns the day-to-day management and optimization of paid search campaigns, primarily within Google Ads and Microsoft (Bing) Ads
Develops and executes paid search strategies aligned to client business objectives and broader media plans
Manages keywords, budgets, bidding strategies, ad copy, and testing initiatives to drive continual performance improvement
Monitors performance against key KPIs, identifying opportunities to improve efficiency and scale results
Analyzes campaign data and prepares clear, actionable performance reports and recommendations
Supports and, in many cases, leads the completion of internal and client-facing deliverables to meet high quality standards and deadlines.
Presents insights and strategic recommendations to internal teams and client stakeholders, including VP-level audiences
Collaborates cross-functionally with Client Partnership, Creative, and Strategy teams to deliver integrated performance marketing solutions
Troubleshoots performance issues and proactively identifies optimization opportunities across accounts