PetVet Care Centersposted 5 days ago
$50,000 - $60,000/Yr
Full-time • Entry Level
Lexington, KY
Personal and Laundry Services

About the position

The resolvet by Hagyard Digital Marketing Advisor is a specialist that provides strategic guidance and promotes and supports the e-commerce of the resolvet business. This person helps improve marketing efforts, campaign management, makes branding and positioning recommendations, and monitors and reports on overall performance.

Responsibilities

  • Understands resolvet business goals and needs with current marketing strategies by developing and implementing comprehensive digital marketing strategies.
  • Ensures smooth and efficient functioning of all marketing campaigns by creating and executing campaigns across various digital channels, including SEO, SEM, social media, email marketing, and paid advertising.
  • Manages digital advertising campaigns, including planning, execution, and optimization.
  • Plans content for social media accounts and other digital platforms.
  • Tracks and analyzes campaign performance.
  • Measures and reports on campaign performance.
  • Meets with team leaders and vendors to discuss digital marketing goals and strategies.
  • Communicates campaign details and performance metrics with leaders.
  • Manages budgets and reviews financial information.

Requirements

  • A deep understanding of digital marketing channels and how to effectively use.
  • The ability to interpret data, identify trends, and derive actionable insights.
  • The ability to develop and implement effective marketing strategies.
  • Strong written and verbal communication skills.
  • The ability to coordinate and manage multiple products and deadlines effectively.
  • The ability to develop innovative ideas and adapt to the ever-evolving digital market landscape.
  • Strong leadership and management skills.
  • Strategic thinking and planning.
  • Analytical and problem-solving skills.
  • Proficiency in relevant software and tools.

Nice-to-haves

  • Experience with digital marketing, or a related field with a focus on specific areas like SEO, social media, or email marketing preferred.
  • Background in marketing supplements preferred.
  • Background in veterinary marketing preferred.

Benefits

  • Starting Salary Range $50,000 - $60,000 + bonus
  • Culture of Care for pets and team members
  • Opportunities for career growth
  • Supportive professional community
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