Marketing Analyst Intern

Mobile Cooling SolutionsIrvine, CA
22h$18 - $20Hybrid

About The Position

Igloo Products Corp. is an iconic, fast-growing American brand known for its exceptional and durable coolers designed to meet everyday needs. For more than 75 years, Igloo has been a leader in the housewares industry and has evolved into a high-growth lifestyle brand, inspiring outdoor experiences centered around fun, family, and friends. Founded in 1947 as a metalworking shop that brought fresh cold water to Texas workers in the field, and later inventing the Playmate, Igloo has grown into America’s most recognizable brand of ice chests. The Igloo story spans more than 75 years of delivering coolness to the world. Today, Igloo has over 90% brand awareness, is #1 in market share in the U.S., and is a pioneer in sustainability within its category through the launch of biodegradable coolers and products made with post-consumer recycled resin and other sustainable materials. Igloo also has a growing direct-to-consumer (DTC) business, allowing us to build direct relationships with our consumers. In 2021, Igloo was acquired by Dometic Brands, creating the opportunity to globally grow both brands together. Built on a legacy of quality and innovation, we are seeking a Marketing Analyst Intern to join our team and support our continued growth. This position reports to the Senior Director, Global Marketing Communications and will work in our Irvine, California office. At Dometic, we don't just offer internships, we provide opportunities to make a real impact, grow professionally, and discover your full potential. As a Marketing Analyst Intern on the Marketing team, you will be involved in meaning work and hands on experiences such as...

Requirements

  • Must be a current student or recent graduate of a university or college.
  • Minimum of a rising sophomore level.
  • Coursework related to the internship role Marketing, Business, Statistics or related field
  • Understand marketing principles
  • Basic proficiency in Microsoft Office, Google Analytics, Asana
  • Strong critical thinking and communication skills, teamwork, problem-solving, and adaptability skills

Responsibilities

  • Helping to set the groundwork for campaign outcome measurement and reporting including the analysis of a recent key marketing campaign. This project will support marketing process improvement and increase in revenue
  • Gather and analyze market and consumer data
  • Study consumer behavior, micro and macro market trends and competitor activities
  • Provide reports and recommendations on findings

Benefits

  • The Dometic Internship Program is a professional learning experience that offers meaningful, practical work related to a student's field of study or career interest.
  • Our program gives students the opportunity to collaborate with team members, have a meaningful project that allows you to have impact, career exploration and development, learn new skills, and get to know other interns.
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