Marketing Assistant

Yosemite Farm Credit•Turlock, CA

21h•Hybrid

About The Position

The Marketing Assistant will support the execution of marketing initiatives across print, digital, email, and social media channels while helping maintain and update the marketing calendar, coordinating timelines, and ensuring deliverables are met. This role will assist in creating, scheduling, and managing social media content across platforms such as Facebook, Instagram, and LinkedIn, ensuring consistent branding and messaging. Additional responsibilities include contributing to basic content creation—such as captions, graphics, and internal and external communications—and coordinating marketing materials, merchandise, and promotional items, including inventory tracking and distribution. The Marketing Assistant will also support advertising campaigns, promotions, sponsorships, trade shows, conventions, and community events, collaborating closely with branch marketing representatives to ensure branch-level needs are fulfilled. This role will also assist with memberships and community partnerships; coordinate with vendors and external partners; and support reporting and tracking of marketing activities and performance metrics to help evaluate campaign effectiveness and other duties as assigned.

Nice To Haves

Associate’s degree in marketing, communications, business, or related field (or equivalent work experience)
Proficiency with social media platforms (Facebook, Instagram, LinkedIn)
Basic understanding of branding and content strategy
Basic graphic design skills (Canva or similar tools preferred)
Strong written and verbal communication skills
Strong organizational skills and attention to detail
Ability to manage multiple projects and deadlines
Experience supporting events, trade shows, or community outreach
Knowledge of reporting and measurement tools (social analytics, spreadsheets, etc)
Familiarity with agriculture is desirable
Comfortable collaborating with internal teams and external partners
Proficient in Microsoft Office (Word, Excel, Outlook, PowerPoint)

Responsibilities

Support the execution of marketing initiatives across print, digital, email, and social media channels
Maintain and update the marketing calendar
Coordinate timelines
Ensure deliverables are met
Assist in creating, scheduling, and managing social media content across platforms such as Facebook, Instagram, and LinkedIn
Ensure consistent branding and messaging
Contribute to basic content creation—such as captions, graphics, and internal and external communications
Coordinate marketing materials, merchandise, and promotional items, including inventory tracking and distribution
Support advertising campaigns, promotions, sponsorships, trade shows, conventions, and community events
Collaborate closely with branch marketing representatives to ensure branch-level needs are fulfilled
Assist with memberships and community partnerships
Coordinate with vendors and external partners
Support reporting and tracking of marketing activities and performance metrics to help evaluate campaign effectiveness
Other duties as assigned