https://www.higheredjobs.com/search/details.cfm?JobCode=176569963&Title=Marketing%20Associate
Marketing Associate
Institution:
Confidential
Location:
Boston, MA
Category:
Admin - Public Relations, Marketing, and Communications
Posted:
09/21/2017
Type:
Full Time
A well-known local College that built a reputation for offering a unique, high-quality curriculum for the serious student is looking for a Marketing Associate.
The individual will provide support to the Vice President of Marketing & Communications in the day to day operational activities of the College's marketing, enrollment and communications initiatives; responsible for assisting the Vice President in managing all aspects of the College's marketing efforts. The position also works closely with the Director of Admissions and certain members of the various Academic departments. The principal objective is increased inquiries.
Duties and Responsibilities:
* Act as Project Manager for various web and print related projects - plan, coordinate, implement and finalize projects according to the specifications and deadlines
* Assist in the creation of effective email communications utilizing e-mail marketing software and lead lists
* Work in tandem with the Vice President to oversee vendors handling marketing and advertising initiatives
* Develop web content through student/faculty interviews and monitoring college news
* Generate attention-getting social media campaigns targeting students and oversee the College's presence on various social networks, including Facebook, Instagram and Twitter
* Publish website updates and report on website usage and statistics via Google Analytics
* Develop strong communication with all departments to ensure the College's web presence is up to date and relevant, training individuals on the Content Management System if appropriate
* Create a process, monitor and facilitate the timely updating of content and data to the College web site
* Enable accurate and timely marketing/advertising ROI reporting by entering and tracking marketing invoices via our Student Information System database
* Generate weekly lead reports, monthly lead reconciliation and cost-per-start reports
* Become an integral part of our marketing efforts, providing insight into areas of improvement
* Other duties as assigned
Knowledge:
* Minimum of a Bachelor's Degree
* At least 2 years working in marketing
* Proven record for achieving goals
* Professional qualifications indicating competence
Skills:
* Strong writing and communications skills
* Superior management and organization
* Ability to self-motivate
* Experience with Adobe, particularly InDesign
* Experience with content management systems
* Proficiency with Excel and Powerpoint
It is the policy of the College to provide equal employment opportunities without regard to race, color, religion, sex, national origin, age, disability, marital status, veteran status, sexual orientation, genetic information or other projected characteristic under applicable law.
Application Information
Contact:
Confidential
Email Address:
2017HRjobs2017@gmail.com
It is the policy of the College to provide equal employment opportunities without regard to race, color, religion, sex, national origin, age, disability, marital status, veteran status, sexual orientation, genetic information or other projected characteristic under applicable law.
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Marketing Associate
Institution:
Confidential
Location:
Boston, MA
Category:
Admin - Public Relations, Marketing, and Communications
Posted:
09/21/2017
Type:
Full Time
A well-known local College that built a reputation for offering a unique, high-quality curriculum for the serious student is looking for a Marketing Associate.
The individual will provide support to the Vice President of Marketing & Communications in the day to day operational activities of the College's marketing, enrollment and communications initiatives; responsible for assisting the Vice President in managing all aspects of the College's marketing efforts. The position also works closely with the Director of Admissions and certain members of the various Academic departments. The principal objective is increased inquiries.
Duties and Responsibilities:
* Act as Project Manager for various web and print related projects - plan, coordinate, implement and finalize projects according to the specifications and deadlines
* Assist in the creation of effective email communications utilizing e-mail marketing software and lead lists
* Work in tandem with the Vice President to oversee vendors handling marketing and advertising initiatives
* Develop web content through student/faculty interviews and monitoring college news
* Generate attention-getting social media campaigns targeting students and oversee the College's presence on various social networks, including Facebook, Instagram and Twitter
* Publish website updates and report on website usage and statistics via Google Analytics
* Develop strong communication with all departments to ensure the College's web presence is up to date and relevant, training individuals on the Content Management System if appropriate
* Create a process, monitor and facilitate the timely updating of content and data to the College web site
* Enable accurate and timely marketing/advertising ROI reporting by entering and tracking marketing invoices via our Student Information System database
* Generate weekly lead reports, monthly lead reconciliation and cost-per-start reports
* Become an integral part of our marketing efforts, providing insight into areas of improvement
* Other duties as assigned
Knowledge:
* Minimum of a Bachelor's Degree
* At least 2 years working in marketing
* Proven record for achieving goals
* Professional qualifications indicating competence
Skills:
* Strong writing and communications skills
* Superior management and organization
* Ability to self-motivate
* Experience with Adobe, particularly InDesign
* Experience with content management systems
* Proficiency with Excel and Powerpoint
It is the policy of the College to provide equal employment opportunities without regard to race, color, religion, sex, national origin, age, disability, marital status, veteran status, sexual orientation, genetic information or other projected characteristic under applicable law.
Application Information
Contact:
Confidential
Email Address:
2017HRjobs2017@gmail.com
It is the policy of the College to provide equal employment opportunities without regard to race, color, religion, sex, national origin, age, disability, marital status, veteran status, sexual orientation, genetic information or other projected characteristic under applicable law.
Apply through HigherEdJobs
© Copyright 2017 Internet Employment Linkage, Inc.
Apply with My Account
Save to your Organizer
Email a Friend
Advertisement
Find your next job in higher education
* Receive new jobs by email
* Upload your resume/CV
* Track your applications
Join Now
Have an account? Sign in
