Marketing & Business Development Specialist

FlexStaffVillage of New Hyde Park, NY
5h

About The Position

Are you passionate about driving strategic growth through innovative marketing and insightful business development? FlexStaff is seeking a talented Marketing and Business Development Specialist to join our client’s vibrant Marketing Department in New Jersey. If you thrive on data, research, and creative problem-solving, this is your opportunity to make a meaningful impact in a leading professional services firm. Be part of a forward-thinking firm that values innovation, teamwork, and strategic growth. They offer a collaborative environment where your insights will directly influence our success. Summary: Reporting directly to the Chief Marketing and Business Development Officer, you will play a key role in shaping our firm’s growth and reputation. Your expertise will guide strategic decision-making through in-depth market analysis, competitive intelligence, and targeted business development initiatives.

Requirements

  • Possess strong organizational, interpersonal, and administrative skills.
  • Bachelor’s degree with 3–5 years of experience in marketing, business development, or research/analytics.
  • Skilled in professional writing, proofreading, and editing.
  • Able to work independently and collaboratively within a team.
  • Proficient in Microsoft Office Suite, especially Excel and PowerPoint.

Nice To Haves

  • Prior experience in a professional services environment (law firm, accounting, consulting) preferred.
  • Familiarity with tools such as Nexl, Foundations, Bloomberg Law, and Dunn & Bradstreet are a plus.

Responsibilities

  • Conduct comprehensive market research, competitive analysis, and identify new business opportunities to support practice groups and industry teams.
  • Develop detailed intelligence reports on clients, prospects, market trends, and industry developments to inform growth strategies.
  • Monitor legal markets, target industries, and competitor activity, providing actionable insights.
  • Support data-driven marketing and business development initiatives by leveraging internal and external resources.
  • Lead data entry and management in the firm’s CRM and experience databases, ensuring accuracy and systematic reporting.
  • Assist in preparing compelling RFPs, proposals, and presentations aligned with firm priorities.
  • Collaborate with team members to refine pitch materials and enhance internal processes for maximum efficiency.
  • Analyze pitch and proposal outcomes to identify opportunities for improvement.
  • Develop marketing collateral and produce high-impact submissions for legal rankings and awards.
  • Work closely with attorneys and practice leaders to execute business development strategies.
  • Proactively recommend new opportunities and creative outreach approaches based on research insights.
  • Manage and track outreach activities within the firm’s CRM system to ensure engagement success.
  • Provide crucial support during busy periods to meet deadlines and maintain workflow continuity.
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