About the position
We are seeking for proficient Marketing Communications Manager to develop and drive the marketing communications activities for DNV's product/market ventures and new global services in the energy sector as well as to contribute to an improved Marketing Communications function. Time-limited (maternity cover) position focused on supporting specific projects and campaigns within the energy sector. At DNV, we support customers leading the energy transition towards decarbonized, safer and smarter energy systems and a more sustainable planet. We assure that future energy systems function safely and effectively, providing solutions to our customers that manage risks and opportunities. As a Marketing Communications Manager, and a member of the Marketing, Communications and Public Affairs (MCP) team, you will be a results-driven strategic marketing communications advisor to the market/product venture teams, Service area leaders. You will develop and own the marketing communications plans for the market/product ventures, ensuring alignment with business objectives and MCP priorities. You will develop and deliver customer-focused, high-quality marketing communications tactics tailored towards specific target audiences, ensuring a premium customer experience in line with global quality standards. Your efforts will contribute to building a consistent brand and solid reputation for DNV, attract customer interest and generate leads where applicable. You will work on projects to improve Marketing processes, tactics, tools and work on new ideas that bring the whole MCP team and Energy Systems ahead.
Responsibilities
- Establish and execute marketing communications plans aligned with the business objectives and marketing priorities for DNV's prioritized product/market ventures in the energy sector
- Plan and create integrated marketing campaigns based on identified customer personas and market segments to build brand awareness, gain new customers and build repeat business
- Optimize the customer journey, ensuring a premium customer experience at all touchpoints
- Experiment with content, formats, tools, channels and targeting to learn and help drive more effective campaigns
- Challenge, improve and collaborate on optimization projects in the Marketing Communications scope, including events strategy and process, digital marketing strategies and CX
- Analyse and optimize digital marketing touchpoints to identify opportunities for enhancing the customer experience and marketing outcomes
- Develop best practices, templates and guides to support continuous improvement efforts
- Drive the lead management process for products/services - closing the loop to ensure high-quality leads and a strong conversion rate
- Create and own value propositions, including USPs, in collaboration with other parts of the MCP function, business development and sales
- Manage campaign budgets
Requirements
- Minimum bachelor's degree in marketing, communications, or a related field
- At least 5-10 years experience within marketing communications
- Experience and/or a strong desire to work in an international team, ideally used to working in a global environment in a matrix setting
- Experience running marketing communications campaigns
- Strong written and verbal English communication skills
Nice-to-haves
- Excellent project management skills and stakeholder management
- Digital marketing skills
- CX
- Data analysis
- SEO best practice knowledge
Benefits
- Generous paid time off (vacation, sick days, company holidays, personal days)
- Multiple Medical and Dental benefit plans to choose from, Vision benefits
- Spending accounts - FSA, Dependent Care, Commuter Benefits, company-seeded HSA
- Employer-paid, therapist-led, virtual care services through Talkspace
- 401(k) with company match
- Company provided life insurance, short-term, and long-term disability benefits
- Education reimbursement program
- Flexible work schedule with hybrid opportunities
- Charitable Matched Giving and Volunteer Rewards through our Impact Program
- Volunteer time off (VTO) paid by the company
- Career advancement opportunities
